We should assume that all ads in general are scams. The noise to signal ratio is too large to care. Word of mouth and maybe trusted communities like HN is the only way to reliably discover new things.
I don’t have a TV, don’t listen to the radio or read newspapers or magazines. I live in a small town with no metro, no billboards. I buy things I need like milk and vegetables, I don’t buy things that require ads for me to know about.
I Adblock the web aggressively.