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Betty Crocker broke recipes by shrinking boxes

cubbyathome.com

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Re: Betty Crocker broke recipes by shrinking boxes

#261

This does seem like a very US-centric problem. None of the recipes I was brought up on base their quantities on third party packaging, and generally don't use premixed ingredients. It's very strange.

> None of the recipes I was brought up on base their quantities on third party packaging

I mean, they were probably all made using convenient measurements that were converted to whatever units you use after the fact.

Re: Betty Crocker broke recipes by shrinking boxes

#262

When I actually started cooking I was shocked at how simple a lot of these box ingredients actually are. They somehow tricked a whole generation into buying "pancake mix" which is just flour, sugar, baking soda and salt!

Why on earth would I make pancakes from scratch when I can buy Krusteaz? If someone gets enjoyment from buying their flour, sugar, baking soda, salt, buttermilk, and oil separately, and turning pancakes into an entire weekend morning activity involving a sinkful of dirty dishes, then they should definitely do that. Meanwhile I’m dumping a cup of Krusteaz into a bowl, adding water, and eating pancakes within five minu…

The main issue with a premix is like the article. It’s fit for a single purpose. I only make pancakes from scratch, admittedly I use baking powder and regular whole milk instead of buttermilk and baking soda. But the benefit is those staple ingredients can be used for all sorts of other recipes. I’m not going to bread chicken with Krusteaz. A premix can’t be adjusted either such as for altitude. Premixes and single use kitchen gadgets are areas where corporations really seem to have done a good job marketing that their products are more convenient than the readily available alternatives.

Re: Betty Crocker broke recipes by shrinking boxes

#263

This does seem like a very US-centric problem. None of the recipes I was brought up on base their quantities on third party packaging, and generally don't use premixed ingredients. It's very strange.

In the '90s I remember that people in Germany would request I bring brownie mix when I visited; apparently US brownie mixes were superior to anything available domestically.

Re: Betty Crocker broke recipes by shrinking boxes

#264

Much to the chagrin of my mother, I made it a point about a decade ago to standardize old family recipes on "from scratch" versions. As part of the process, I also did some research on old recipes and fixed some of the corruption of these recipes that occurred during the copying and recitation, bolstering them with culinary techniques that were in use at the time. I also captured things that drift over time, such as…

I’ve also digitized some recipes and had to deal with “1 can” or “1 bar” without size included. Some things aren’t sold like that anymore or their size has fluctuated. In the example about it was for a candy bar pound cake and “1 can of Hershey’s syrup” isn’t a thing anymore that I can tell and even if it was, I had no clue the size. Same with “1 Hershey’s bar”, uhh, no clue what 1 standard bar was then. Thankfully m…

> Same with “1 Hershey’s bar”, uhh, no clue what 1 standard bar was then. Thankfully my mom was able to fill in the gaps but let this be a lesson, if you have family recipes you love, get it written down with actual units, you’ll thank yourself later.

This will break in other ways; the makeup of a candy bar changes over time as ingredients rise and fall in price.

Re: Betty Crocker broke recipes by shrinking boxes

#265

Earlier quoted context omitted.

From what I remember it’s more about the industrial emulsifiers. They give a more sponge-like cake they people tend to enjoy.

I very strongly suspect that this preference is learned. I've never made anything from a mix, but I've baked brownies, cookies, sponge, tarts, biscuits and bread. They have all turned out perfectly delicious, without any need for the addition of whatever emulsifiers and what-not you'll find in the premixed packets. This isn't to say that there's necessarily anything wrong with those ingredients. I'm sure that they're…

> I've literally never even seen a recipe for anything that says "Add one box of brownie mix".

You don’t see that recipe because the only place most people see it is on the back of the box of brownie mix.

My family has predominantly made boxed mixes my whole life (though I think my grandma often made cakes from scratch). However, I haven’t seen people in my family use cake mixes in other recipes other than what is on the box.

The one exception might be a cookie recipe my grandma had that used jell-o mix, I think. But it also may have been generic gelatin, as they were chocolate chip cookies, there was no fruity jell-o flavor at all.

You’re right that people like what they’re used to. If you’ve only ever had cake from scratch, it’s going to be good, it’s still cake. The ones I’ve had, they are a little more dense and dry, while the boxed mixed have tended to be more moist and airy.

Re: Betty Crocker broke recipes by shrinking boxes

#266
post #59

Hopefully this'll be the end of this boxed mixes. You need to add a few ingredients to them anyway. Just add a few more and feel like a sourcerer. Your cakes will glow octarine.

A Sauceror? You can also make your own spaghetti and become a Pastamancer...

If you make everything from scratch you'll save so much money that you'll make out like a Disco Bandit?

Re: Betty Crocker broke recipes by shrinking boxes

#267
post #195
post #112

Earlier quoted context omitted.

Link for the lazy: https://miamifruit.org/products/gros-michel-banana-box-order... $17 for a single fruit!

Lucille Bluth underestimated, it turns out! (Context for the unfamiliar: https://www.youtube.com/watch?v=sTswXAFA18Y )

Nah, that's inflation.

Re: Betty Crocker broke recipes by shrinking boxes

#268
post #85

Earlier quoted context omitted.

I first learned of it reading the intro to American Cake, by Anne Byrn. It covers the history of cakes in America, through (updated) 125 recipes. The current recipe for pound cake calls for 6 large eggs, but the notes on ingredients in the book’s introduction said early recipes needed 12-16 (!!) eggs in order to get one pound of eggs. Side note: pound cake uses 1 lb each of eggs, flour, sugar, and butter

6 large (US) eggs is between 12oz and 14.5oz.[0] This has been stuck in my head since I first learned European sizes were different. 0: https://en.wikipedia.org/wiki/Chicken_egg_sizes#United_State...

Could the six eggshells weigh half an ounce each? It's easier to weigh eggs whole.

That would imply, though, that "one pound" of eggs is more egg now than it was then.

Re: Betty Crocker broke recipes by shrinking boxes

#269
For those wondering not from the US: it's because of world war 2. An entire generation of kids who grew up during WWII rationing, where pre-packaged mixes were a lot easier to find than straight sugar and a lot more stable and recipes almost always are based on what you can have on hand. Not to mention boxed cake mixes are absolute marvels of chemistry, like there really it a big difference over just self-rising flour.

Re: Betty Crocker broke recipes by shrinking boxes

#270

Earlier quoted context omitted.

By the time I’ve soured some milk (to take the place of the buttermilk in the mix) and measured out the oil, I’ve spent five minutes and used a pyrex measuring cup or two that I didn’t otherwise need. That’s apart from getting out the kitchen scale, dragging out the dry ingredient canisters, taking the time to weigh or measure everything… I just don’t get it. Why do I have people telling me I should dirty even one ex…

I'm not pushing back at all, especially since I made two pancakes from Krusteaz this morning. What I like about Krusteaz is scaling down to 2 small pancakes without thinking about the proportions. But when I'm on the ball, pancakes from scratch are really not much more trouble. My trick is that precise measurements don't matter. I eyeball all of the measurements into a big measuring cup, and it works just fine. From…

That is a good point - scaling down to pancakes for one is a great use case for mixes.

As it happens, my preference for Krusteaz is not all convenience; they’re also what I grew up eating, and they’re still my favorite. I bake a lot from scratch, mostly cookies and bread with the occasional cake, and pancakes are the one thing I never make from scratch because I’m tired of trying everyone’s mom’s amazing recipe and finding it meh. (I’ll gladly spend a weekend morning making these amazing waffles, though: https://www.foodandwine.com/recipes/light-and-crispy-waffles)

I agree precise measurements don’t matter at all if you’re not too particular about how the finished product comes out. If you have strong preferences about how your baked goods taste, or you want to be able to communicate a recipe to someone else in a reproducible way, that’s when precise measurements start mattering. Kitchen scales were commonplace in England by the Victorian era, so it depends on your definition of “modern.”

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