I am writing an essay series on this topic: last-mile analytics and how an abundance of data must be ultimately converted into (measurably correct) action. If anyone wants to follow along, the series is here! https://alexpetralia.com/2023/01/19/working-with-data-from-s...
Unfortunately, I've found that many data teams focus more on making the data clean and available. They never drive the conversation about what actions are being taken with the data. That leads to them being treated as cost centers. Wrote a similar post about my perspective on it - https://bytesdataaction.substack.com/p/transform-your-data-t...
I'd love to chat about the space more with you if you're interested! Email in bio.