Earlier quoted context omitted.
To some people machismo means strength, to others machismo means self-reliance. The 11 power outlets and the ability to power your house will really appeal to them. If the world turns Mad Max, someone with an electric truck and a few solar panels won't have to worry about the gasoline gangs.
99% of truck-driving Americans will starve to death in the first month of a societal collapse, and there's nothing their truck can do about it. If you need a truck with a 120 kW-h battery pack it's either going to take a week to charge it from the excess capacity of a domestic solar array, or you need to quadruple the size of said solar array. Either way, between the truck and the solar panels you'd probably have bee…
In the case of societal collapse you're probably not going far with your truck so taking a week to charge is probably OK.
But of course it's not about what you really need, it's all about perception. In that race, trucks and guns are the most important.