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MacBook Neo

apple.com

251–260 of 1001 posts

Re: MacBook Neo

#251
There it is! Very interesting offering. It's nice that it's running full mac os with "root access" (whatever that means on macs in current year) I was afraid they'd introduce some bastardised version of iPadOS for this device. This seems like the type of device I'd want my kids to use instead of an iPad or other touch & app based device and just let them figure things out like I did.

> Apple also pointed out that the MacBook Neo is Apple's lowest-carbon Mac. It features 60% recycled materials, more than any other Apple product. This includes 90% recycled aluminum and 100% recycled cobalt in the battery.

This is _incredibly_ cool.

Re: MacBook Neo

#252

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

People habitually misunderstand this moment in Apple’s history. Jobs took a shredder to a complex product line of poorly selling products, produced by a company that was nearly bankrupt. That was the right thing to do at that time.

Later when Apple was on sound financial footing, Jobs expanded the product line. That was the right thing to do at that time.

With the Neo, Apple now offers 3 lines of laptops: Pro, Air, Neo. This is not substantially different from 2010 when Apple under Jobs offered 3 lines of laptops: MacBook, MacBook Pro, and MacBook Air.

Re: MacBook Neo

#253
post #171

Didn't we agree that calling your product "new" is poor planning? Are they going to silently rename it in 6 months? https://en.wikipedia.org/wiki/IPad_(3rd_generation) Or will they keep doing this with "neu", "nouveau", "nuevo" etc?

It's a product category name at least, not a release name, so the next release can be Neo 2

Re: MacBook Neo

#254

I hope that Steve Jobs gets up and slaps whoever thought scaling the "Hello Neo" font to 150% width was ok, fires them, and then gets back in his grave grumbling that he would never have let this happen. I have a degree in design, I paid good money to have bad type piss me off.

Hip kids love seeing fonts being abused like this, and they are the clients Apple is looking for with this new product. Sorry but this is good marketing.

Re: MacBook Neo

#255
post #194

Interesting. It's been a while since we've had excitement at the "cheap and cheerful" end of the spectrum. Anyone remember the initial Eee PC... and the problems it created for MSFT during the Vista transition?

That mini pc trend was really something ! Thanks for the blast from the past.

Re: MacBook Neo

#257

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

Generally the MacBook Air is incredible and what I generally recommend. If somebody is doing 'more' then it's the MBP. Now with the Neo I even have a recommendation for price sensitive people who may have otherwise gotten a cheap Windows device filled with crapware.

I think these are all different markets - $1k seems like a small amount for the MBA but it's too much for quite a few people.

Re: MacBook Neo

#258

More affordable Mac, there is nothing wrong with it. But the only issue in school is the rick kid's parent will get them Macbook Pro or even Macbook Air, and the poor kids will get Macbook Neo... I'm sure the kid will not feel great about having Neo while her friend have Pro version.

It will be a nice step to the "Blue bubble" lifegoal for them.

Re: MacBook Neo

#260

Feels like a refurb M1 Air is a much better deal. 8/256, TouchID, Magsafe, USB3 all for $300-350 currently. Or step up to a refurb M4 Air with 16/256 and all the bells and whistles for $759. The New M4 Air with 16/256 were $749 for 2 months over Nov/Dec everywhere.

Where can you buy these reliably?
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