251–260 of 290 posts
Agency vs hiring? Yes, it makes sense. But there are A LOT of wonky agencies out there. Don't rely on their promises or even part performance. And be weary of those fond of vanity metrics and such.
Sure, go the agency route, but also do keep them on a shorter leach until they've proven themselves.
Earlier quoted context omitted.
Aren't you mostly talking about what the article calls awareness vs conversion? You're saying that ads made you aware and technical discussion is what would make you convert. The other thing is controversial. "There's no such thing as bad PR" is a saying for a reason. I am also convinced that there are some things that make me never, ever consider a product. And yet: there was this one brand I hated, but it's been a…
> Bad PR is good for awareness intuit/turbotax. Will never use them, ever. Looking forward to the day that product is eliminated from existence by regular online filing. https://www.ftc.gov/news-events/news/press-releases/2022/03/...
Earlier quoted context omitted.
> That culture is damned effective at filtering out bullshit and bad actors and getting to the facts. Lol, that’s not at all what the culture is good at. It’s an internet mob with famous examples of false accusations, doxxing and harassment. Any subreddit that isn’t severely moderated is gamed by people who know how to appeal to the local crowd. Being cynical and anti-business is not about “getting to the facts”. It…
I can see that Reddit really hurt you. On behalf of the community, I'm sorry. > It just means they need a different type of marketing. That's correct. And Step #1 is to have a product which will make it past the collective bullshit detector. Step #2 is to provide real and actual value. To have a legitimately good product. So much of marketing is built on deception. If you try to deceive Redditors, you're going to get…
It’s trivial for companies to get past Reddit’s “bullshit detector”. Just sound like a scrappy small business that cares deeply about users and not money.
There is a trail of overfunded kickstarters with nothing to show years later that demonstrates how gullible redditors are.
Your overconfidence in a bunch of armchair experts is exactly why they are so gullible. Being susceptible to marketing is one thing. Thinking you’re not is so much worse.
> I can see that Reddit really hurt you. On behalf of the community, I'm sorry.
You don’t speak for the community of which I’m a part. They also didn’t hurt me, they hurt the people they doxxed and I watched it happen years ago. That’s why there are strict doxxing bans now.
Redditors as a collective are as dumb as the average population (everyone gets equal votes), which doesn’t make for a good SNR.
> However all of the people appending 'Reddit' to their search queries instead of reading the deception-based marketing pages that fill up Google results, may understand where I'm coming from.
I do this too, but what you’re failing to grasp is that you don’t realize you’re also reading deception-based marketing pages. Corporations wised up to social media a decade ago and have armies of social media experts that know exactly how to target various online communities.
Earlier quoted context omitted.
> That culture is damned effective at filtering out bullshit and bad actors and getting to the facts. Lol, that’s not at all what the culture is good at. It’s an internet mob with famous examples of false accusations, doxxing and harassment. Any subreddit that isn’t severely moderated is gamed by people who know how to appeal to the local crowd. Being cynical and anti-business is not about “getting to the facts”. It…
> Lol, that’s not at all what the culture is good at. It’s an internet mob with famous examples of false accusations, doxxing and harassment. You're both wrong :). There is no "Reddit culture"; on Reddit, culture is scoped to a subreddit . You and GP are likely hanging out on different kinds of subreddits - but if your experience is that of "an internet mob with famous examples of false accusations, doxxing and haras…
Any particular subreddit will have a specific ideological soft spot that a dedicated marketer will be able to identify and craft turf to exploit. It’s a fundamental flaw to anonymity.
The article has some helpful points. But as a programmer-SAAS-founder-who-took-over-ads operation, I have some tips on some insights we gleaned doing paid ads (and getting it to be profitable for us): 1. Most important tip: is your product ready for ads? - Do not do paid ads too early. - Do it once you know that your product is compelling to your target audience. - Ads are likely an expensive way of putting your prod…
I thought a good way to test if your product is compelling is to build a landing page, put out a little bit of cash for ads, and see if you get sign ups?
Earlier quoted context omitted.
Aren't you mostly talking about what the article calls awareness vs conversion? You're saying that ads made you aware and technical discussion is what would make you convert. The other thing is controversial. "There's no such thing as bad PR" is a saying for a reason. I am also convinced that there are some things that make me never, ever consider a product. And yet: there was this one brand I hated, but it's been a…
> Bad PR is good for awareness intuit/turbotax. Will never use them, ever. Looking forward to the day that product is eliminated from existence by regular online filing. https://www.ftc.gov/news-events/news/press-releases/2022/03/...
Earlier quoted context omitted.
Most people I know who actively use Quora are in the 65+ demographic. I've asked what's keeping them, and it turns out they have much more tolerance for things like sponsored posts and mandatory signups than most users would
a) that isn't what's keeping them. people don't stay somewhere because things that bother you, don't bother them. you didn't name anything they like about it. b) the mandatory signup meme is and has always been ridiculous. it takes 8 seconds to create an account. for anyone who gets value out of something, that's not a big ask. if you're not willing to spend 8 seconds then it wasn't for you anyway.
Earlier quoted context omitted.
a) that isn't what's keeping them. people don't stay somewhere because things that bother you, don't bother them. you didn't name anything they like about it. b) the mandatory signup meme is and has always been ridiculous. it takes 8 seconds to create an account. for anyone who gets value out of something, that's not a big ask. if you're not willing to spend 8 seconds then it wasn't for you anyway.
That is a very disingenuous way to describe signups. You also have to deal with asinine password requirements, and you are guaranteed to be signed up for multiple spam lists you never asked for. Once you get fed up and unsubscribe from them through some obtuse process, you will still inevitably get signed up for some new “digest” or “update” list a few months later…ad nauseam. Not to mention your information is guara…
I wasn't describing signups, I was specifically describing the Quora signup. People have been bitching about that for almost 15 years and nobody who actually uses and likes Quora cares. It's like the notch on the iPhone. Only something people who would never own an iPhone bitch about.
I am not saying you should signup. I am saying it's ridiculous to complain about it when it's clearly not a service you even like in the first place. Why do you care what some website you don't even like requires?
Definitely limit your twitter replies if your company is named something like “post hog.” https://twitter.com/search?src=typed_query&q=post%20hog (possibly NSFW)
Earlier quoted context omitted.
> Bad PR is good for awareness intuit/turbotax. Will never use them, ever. Looking forward to the day that product is eliminated from existence by regular online filing. https://www.ftc.gov/news-events/news/press-releases/2022/03/...
I think your point is that bad PR affects your decision not to use Intuit's products, but I'd argue they're a perfect example of bad PR not being a problem. They have sensationally bad PR, yet they're worth >$100B, one of the 100 most valuable companies in the world, and they dominate their category.