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Carving out a niche as a small artist on Spotify

stevebenjamins.com

251–260 of 288 posts

Re: Carving out a niche as a small artist on Spotify

#251
post #238

Earlier quoted context omitted.

Maybe it is different in other areas of the country, but even in the nearby metro area, there are at most two or three "indie" stations (that is being generous, since I can only think of one) not counting the university stations that have virtually zero physical reach. Streaming might not pay much, but at least it is possible to be heard at all I suppose.

What do you mean by the term “indie” here? Are the stations themselves not affiliated with larger corporations? Or are they mainly playing independent artists? Or both? I’m a professional musician and categorically reject the “but at least it is possible to be heard at all” angle. No. That is bullshit. Spotify is replacing BOTH album sales and radio play, and yet it pays multiple orders of magnitude worse than either…

That's fair; I am not a musician and have no thoughts on whether spotify or youtube or Amazon whatever or physical records are best.

As to your first question, I think in my area it is both, though I was mainly thinking in terms of "stations that dont play top 10 or 40 hip hop / pop / country / faux rock".

Re: Carving out a niche as a small artist on Spotify

#252
post #204

Earlier quoted context omitted.

For the radio, in the US, artists are not paid a cent. Only the songwriters and publishers are paid.

True, but an indie artist is nearly always the songwriter and publisher (no one else owns the publishing rights, hence “independent”). So it’s a fair comparison, and unfortunately, all else being equal, streaming woefully underperforms to radio to the point of tears.

So a radio play gets $0.12 and goes out to 10,000 listeners. Amazon Music Unlimited pays $0.012 per stream, or $120 for 10,000 listeners. Spotify pays $0.00318 per stream, or $31.80 per 10,000 listeners.

Maybe radio does haven't that many listeners? But by my math, if your radio play goes out more than 265 people, you are getting less per listen than on Spotify.

The real loss is the $15 10 track CD, which someone would have to listen to 471 times to reach Spotify pricing.

Re: Carving out a niche as a small artist on Spotify

#253
post #40

Earlier quoted context omitted.

This is unfortunately a common problem and the only way to beat the algorithm is to turn it against itself. Create few playlists and add songs you like to them and also be diligent about liking and unliking songs. These will heavily influence your recommendations and you should be able to get back on track.

Spotify needs to enable dislike on any song playing, not just in discovery playlists.

Tidal has this! Plus a lot better audio quality, at 1440kbps. It is $10 more though.

It allows you to block either 1. the artist or 2. the song track.

Re: Carving out a niche as a small artist on Spotify

#254
post #40

Earlier quoted context omitted.

This is unfortunately a common problem and the only way to beat the algorithm is to turn it against itself. Create few playlists and add songs you like to them and also be diligent about liking and unliking songs. These will heavily influence your recommendations and you should be able to get back on track.

Spotify needs to enable dislike on any song playing, not just in discovery playlists.

[deleted]

Re: Carving out a niche as a small artist on Spotify

#255
post #84

Earlier quoted context omitted.

It's not anyones responsibility to ensure indie artists, or any kind of art for that matter, exists It would be nice if people cared about things beyond $$$ and worked on art for the sake of art

>It would be nice if people cared about things beyond $$$ and worked on art for the sake of art True but you generally can't buy groceries or pay your landlord with art.

It would be nice if landlords provided shelter for the sake of providing shelter, and grocers worked for the sake of feeding people, too.

And somehow, I've never seen anybody suggest that since Daniel Ek and his team love music so much, they should forego worldly possessions and work for the sake of bringing music to the people.

Re: Carving out a niche as a small artist on Spotify

#256
post #253

Earlier quoted context omitted.

Spotify needs to enable dislike on any song playing, not just in discovery playlists.

Tidal has this! Plus a lot better audio quality, at 1440kbps. It is $10 more though. It allows you to block either 1. the artist or 2. the song track.

There are a lot of things I like about tidal but I had constant network issues even with lossy playback. Tracks were skipping and pausing and taking forever to start on the same network that works flawlessly with other services.

Re: Carving out a niche as a small artist on Spotify

#257
post #253

Earlier quoted context omitted.

Tidal has this! Plus a lot better audio quality, at 1440kbps. It is $10 more though. It allows you to block either 1. the artist or 2. the song track.

There are a lot of things I like about tidal but I had constant network issues even with lossy playback. Tracks were skipping and pausing and taking forever to start on the same network that works flawlessly with other services.

Were you in a city with decent 5g coverage? More recently, I’ve been impressed with the smooth streaming of master quality audio.

Re: Carving out a niche as a small artist on Spotify

#258

It's an interesting article, but the essential information is buried in the middle: In my experience, it’s only when I get on an editorial playlist that my songs get heavily featured on algorithmic playlists like Discover Weekly. So how do you get on editorial playlists? I sincerely have no clue. I've been on editorial playlists 16 times but I have no idea how to replicate that. I find that this is true of many of th…

Great point. And speaking from insider knowledge, I can tell you that there are consultants you can pay anywhere from a little bit up to thousands per month who will get you tested/placed on different editorial playlists. The more you can get on, and the longer you can stay on them (there is no guarantee of staying on, they only keep you on if you gain traction), the more success you will have.

Is this still true?

> We want to make something crystal clear: no one can pay to be added to one of Spotify’s editorial playlists. Our editors pick tracks with listeners in mind. They make these decisions using data about what’s resonating most with their community of listeners.

https://artists.spotify.com/blog/share-new-music-for-playlis...

Re: Carving out a niche as a small artist on Spotify

#259
post #204

Earlier quoted context omitted.

True, but an indie artist is nearly always the songwriter and publisher (no one else owns the publishing rights, hence “independent”). So it’s a fair comparison, and unfortunately, all else being equal, streaming woefully underperforms to radio to the point of tears.

So a radio play gets $0.12 and goes out to 10,000 listeners. Amazon Music Unlimited pays $0.012 per stream, or $120 for 10,000 listeners. Spotify pays $0.00318 per stream, or $31.80 per 10,000 listeners. Maybe radio does haven't that many listeners? But by my math, if your radio play goes out more than 265 people, you are getting less per listen than on Spotify. The real loss is the $15 10 track CD, which someone wou…

> which someone would have to listen to 471 times to reach Spotify pricing.

You might have misphrased, but in the event you didn't: How does listening to a CD generate revenue?

Re: Carving out a niche as a small artist on Spotify

#260

Earlier quoted context omitted.

They have a "family" mode where you can get six subs account. Unless you really like baby shark ;) https://www.spotify.com/us/family/

It costs extra though. Also, the Alexa devices can only connect to one account, which would mean one of us would screw up the recs of the other depending on whose account was tied to the Alexa.

You can have two amazon accounts and associate one spotify account with each.
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