This is dated. There's no rules to founding your own company. As a non-technical founder I can A) Get a technical cofounder which takes me weeks to find, dilutes my ownership, and with whom I have no recourse if their work is sub-par (or we end up just not liking/trusting/vibing with each other) or B) Build an MVP with any number of offshoring partners in a matter of weeks and for far cheaper (money, time, opportunit…
to get from zero to one, which i think is what you're referring to with your 'once you've got to 1' line at the end, you need to first find a market that's at zero; a product/service that doesn't exist. but that isn't enough; then you have to take it to one, a product that does exist. there are three piles here: 1. product categories that are technically feasible and profitable and where products already exist; 2. pr…
Huh? A technical cofounder doesn't have any sort of monopoly on feasibility, and there's dozens of ways to understand opportunity space, PMF, and all the many other key considerations early-on.
As a nontechnical cofounder, what I bring to the table is enough wisdom and experience to get to a stage where I do need a CTO and technical team.