Earlier quoted context omitted.
>Likely the format with the best chance of overthrowing the jpg/gif/png incumbents is AVIF I used to think the same as well, however I now think Jpeg XL is poised to be the 'winner' among next gen image codecs. It's royalty free, great lossy and lossless compression which is said to beat the competition, as well as providing a perfect upgrade path for existing jpeg's as it can losslessly recompress them into the jpeg…
I hope that JPEG XL will be simpler than the competitors. If it's compression ratio is similar to AVIF and it can do HDR, then I'll all for it! AVIF (and its image sequences) seems to be fairly complicated. Here's few comments [1] about it: "Given all that I'm also beginning to understand why some folks want something simpler like webp2 :)" "Despite authoring libavif (library, not the standard) and being a big fan of…
It is complementary to AVIF (which targets photo capture more than delivery over the web).
WebP2 is like WebP: keep it simple, with only useful and efficient features, no fancy stuff. And aim at very low bitrate, it's the current trend, favoring image size over pristine quality.
Progressive rendering uses ~3x more resources on client side. So, instead, better have efficient 300-bytes thumbnails in the header.