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Google is dead. Where do we go now?

circusscientist.com

231–240 of 873 posts

Re: Google is dead. Where do we go now?

#231
post #172

Earlier quoted context omitted.

> The person kept making the comment that she couldn't see/find the puck and it made it frustrating to watch. Lifelong hockey fan, I never understood this complaint. I believe it was FOX that did the 'highlight the puck' thing for a few years in the 1990's. You can't see the ball in American football, either. But you don't need to. The guy that's running and everyone is trying to tackle? He has the ball. Just like th…

What I’ve always found fascinating is that I could always clearly see the puck in any stadium, no matter how high up I sat. It was impossible to miss. However, when watching hockey on TV, it’s incredibly difficult to see the damn thing.

I find this interesting - before we switched from 5/4 aspect ratio, it was hard to find the puck because the camera was always chasing - but if you know hockey (e.g., watch enough of it) there are a lot of cues about where the puck is or will be, now that we have a wider aspect ratio.

Re: Google is dead. Where do we go now?

#232

Earlier quoted context omitted.

Kagi depends on their being an open web to crawl. The incentive to publish on the open web is gone though.

Search engines can usually search the closed web as well. Also, incentives are super high for businesses to create quality content for the open web to drive business. For example a car tire manufacturer could publish reliable restaurant reviews in order to encourage driving.

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Re: Google is dead. Where do we go now?

#233

> I am AI assisted, very fast! This feels like one of the most surreal things I have read in a while, believing that the blog is authentically written by a real person. I can't put my finger on why. I do feel like it's maybe time to rewatch BSG.

lol I meant coding, can't stand AI slop web content myself. I wrote all the words - what's BSG?

Re: Google is dead. Where do we go now?

#234

Push advertising sucks, but we can make pull much better by giving the user more control. Imagine a protocol to publish commercial offers for any given fragment of content addressable by URI. It would describe the details of some product or service and a set of proposed terms. We could surf the web looking for relevant content and publishing related offers. Various repositories would subscribe or not. A browser (exte…

The Brave/BAT experiment was similar to what you're describing. I think it failed to live up to its dreams of revolutionizing advertising because for the most part there are two kinds of people.

- I try not to think about ads

- I think about ads because I aggressively block them

I'm sure somebody out there represents a middle ground, but I think it's a pretty small demographic.

Re: Google is dead. Where do we go now?

#235
post #87

Earlier quoted context omitted.

AI SEO is where the attention is going, with ChatGPT/Claude/Gemini/Google AI Overviews replacing the need for people to visit websites

It's unnatural to search an LLM for a product. It's why Alexa never became a shopping portal. Best way to get the word out about a product now is through an influencer in the space. -- Edit: Show of hands for anyone using ChatGPT to shop. Be honest. People don't even use Google to shop. They try to find something either (1) by brand name, eg. "iphone" or (2) generically by category, eg. "best cold weather tent". In t…

I used ChatGPT to find a bike for me. It asked good questions, recommended good results, linked me to options and the websites I needed to further research things. I don't do a lot of shopping though so this is one tiny example. If I was looking to actually shop again though I'd use it again. Most of my shopping these days is the grocery store. I don't have a lot of needs.

Re: Google is dead. Where do we go now?

#236

Earlier quoted context omitted.

I don't know what click fraud is but it's a very small entertainment agency market in Durban, South Africa's 3rd largest city. We only advertised locally (specified in AdWords)

Click fraud is malicious activity where someone runs bots that click on ads for specific category keywords. For example, if this is a villa rental website, someone like competitors or a large platform , might use ad agencies that perform click fraud against the villa rental website to exhaust their budget and therefore get more traffic themselves. In the case of an entertainment agency, it might be other competitors…

Shockingly, I did not consider malicious intent as a possible reason. I will look into it. Never did trust the partner networks though, it's not that anyway, just used plain old search network

Re: Google is dead. Where do we go now?

#237
post #205

Earlier quoted context omitted.

Your product are programmable LED pois? That does seem like a very good fit for a good video that can spread on TikTok etc on its own if some performers upload videos.

NO that's a side project - my product is my juggling/magic shows here in Durban (also good for video though). I made the poi for myself and open sourced it, now people are selling them in Brazil, and Australia. Sometimes I get a bit of cash from it but not a lot.

I see. Not sure if TikTok is the best plattform then as you want a very local audience (but I never used TikTok, just watched family members do).

I rather would try to get an entry on google maps. Meaning when people browse the area, they see your thing. I certainly like to discover new stuff like this in new areas and some things I find are clearly there because of ads, but other got there by other ways. Making a entry by hand, publishing a picture there with further info ..

Re: Google is dead. Where do we go now?

#238
post #148

Earlier quoted context omitted.

Gemini is the new search.

But Gemini doesn't bring much visitors to your website. Also, optimizing for AI is even more "black magic" than normal SEO.

Instead sites adds Gemini integrations, which are targeted based on prompts. When you pay enough, Gemini recommends your shop and AI buys the stuff for the target audience.

Re: Google is dead. Where do we go now?

#239

A blog post lamenting the demise of Google Adwords.

AI is built with content from the open web, but it has also killed the open web. The death of Adwords is only one symptom of that. I don't know what comes next, I just know it will be worse.

No, google search has stopped being useful years before "AI".
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