Earlier quoted context omitted.
Wearing a t-shirt with a prefabricated group identity marker, whether purchased or self-manufactured, makes one a curious sort of "non-conformist".
It is pretty cute. People want desperately to conform, and they know the non-conformists are cool. So they do the logical thing and conform with the non-conformists. Heart in the right spot. Execution has room to improve.
Anything threatening to be a subculture is commodified before it can walk (2014)
231–240 of 273 posts
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#232Earlier quoted context omitted.
It is pretty cute. People want desperately to conform, and they know the non-conformists are cool. So they do the logical thing and conform with the non-conformists. Heart in the right spot. Execution has room to improve.
As a wise song once said, "You'd be non-conforming, too, if you looked just like me."
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#233Earlier quoted context omitted.
It's not just commodification. If you were a punk in the 80s with a green mohawk, you might find it cute to put one on your kid in the 2000s. I have long hair, my son has long hair. This isn't a commodification of a culture, it's me, like every parent ever, using my culture to inform how I raise my kids. What am I going to do? Not dress and present my kid how I want to and how I identify?
You are going to let him choose his own hairstyle.
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#234Steve Albini captured this perfectly in an essay to The Baffler called "Commodify your Dissent". I highly recommend it, as it described the commodification of subculture that started in the 80's and really swallowed everything in the 1990's (in the USA at least); Here's the book: https://store.thebaffler.com/products/commodify-your-dissent One of his examples is that music and clothing companies realized there was a…
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#235Earlier quoted context omitted.
It's not just commodification. If you were a punk in the 80s with a green mohawk, you might find it cute to put one on your kid in the 2000s. I have long hair, my son has long hair. This isn't a commodification of a culture, it's me, like every parent ever, using my culture to inform how I raise my kids. What am I going to do? Not dress and present my kid how I want to and how I identify?
If you were punk you wouldn't give a fuck what I think and wouldn't have wasted your breath on me getting defensive. Just sayin'.
sure, and anarchy means total chaos and no organization at all. who says that punks can't discuss or give a fuck, lol.
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#236Earlier quoted context omitted.
>If the world lost half it's people, it would be 1970s level population with modern technology. Sure, but with modern technology that they can't easily replace or repair. How long does the technology last? Is anything we make today made for longevity? >I think you and the parent poster are underestimating the amount of redundancy Redundancy is inefficient and costs money. We live in a world without warehouses, becaus…
I couldn't disagree more. We will have to agree to disagree. The logs per person of one team with a million square miles to work with is more than 1000 teams working the same land. They get to pick the very best.
When they have logging trucks and chainsaws and GPS. The logs per person of one team when they're using technology circa 1905 is modest, at best, the logs per person when they're using iron axes and shitty leather boots cobbled together is pathetic.
>They get to pick the very best.
Human nature gets in the way of that. They'll pick whoever couldn't schmooze enough to get a better job.
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#237Steve Albini captured this perfectly in an essay to The Baffler called "Commodify your Dissent". I highly recommend it, as it described the commodification of subculture that started in the 80's and really swallowed everything in the 1990's (in the USA at least); Here's the book: https://store.thebaffler.com/products/commodify-your-dissent One of his examples is that music and clothing companies realized there was a…
I find it hilarious how anti-capitalist and anti-consumerist sentiments are heavily monetized with targeted products. You can buy t-shirts on Amazon that say “stop buying shit you don’t need.” I am embarrassed in hindsight that as a teenager I had a Che Guevara shirt from the Hot Topic store in the mall. The ubiquitous popularity of the “Obey” clothing fad- where people were caving to social pressure to buy clothing…
> So my only strong belief is that you should think of style first and foremost as social language, not purely as artistic expression. Aesthetics are rooted in culture—punk, skate, prep, workwear, etc. Identify a cultural language that resonates with you.
So yes, to borrow the example of the GP, you had to know someone with the proper equipment to silk-screen an anarchist shirt, which necessarily meant the only way you could really get one was that way. Now, you can have dozens of them, in innumerable colors, styles, and designs. And I mean, I think it's fair to say that the old folks back in the day would've happily bought that shirt too rather than going into a buddy's workplace after hours and doing it themselves.
I don't think the criticism "you aren't a real X you just bought it" really holds water. I'm sure the wide availability of these things necessarily makes things easier for that no-doubt real slice of owners who have no idea what that A means or why it matters to a community of people, but at the same time, it also makes it tremendously easier for all those in that community to dress how they want to dress, to perform their identity in social spaces, which in turn allows them to find one another more easily.
Like I say this as a brain-rotted boy from the suburbs of the cultural wasteland of the early 2,000's: I had no identity in school, and that is a problem people. I have experienced firsthand the broad rejection you feel when you do not fit into any given social group, and don't know how to join one. Would a fashion sense have spared me that? I don't know, I had a myriad of other issues going on. But when I read Derek's writing about how clothes function as a language that we can communicate with one another without words, and form communities based on shared values? I hurt for my former self. I wish someone had helped me back then so I could fit in more. Maybe my loner, extremely contrarian self would've found companionship and not have had such a rough go until I was in my mid-twenties and started actually figuring out who the hell I was.
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#238Earlier quoted context omitted.
Curious what subcultures comes to mind for you. I havent finished my coffee, but and drawing a blank on cultural interests that cant be commodified.
Wildness Survival?
Corporate brands sell everything from footwear and clothing to water filters and backpacks targeted directly at that "Wildness Survival" subculture. In fact, "Wildness Survival" is actually one of the most profitable subcultures at the moment.
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#239Earlier quoted context omitted.
It's not just commodification. If you were a punk in the 80s with a green mohawk, you might find it cute to put one on your kid in the 2000s. I have long hair, my son has long hair. This isn't a commodification of a culture, it's me, like every parent ever, using my culture to inform how I raise my kids. What am I going to do? Not dress and present my kid how I want to and how I identify?
I think the confusion comes from the distinction between culture and counterculture. The irony (or lack thereof) lies with the observers expectations. If someone's expectation is that a green Mohawk means someone is throwing off the cultural legacy and expectations handed down to them, then yeah, a toddler with a Mohawk is pretty ironic. If someone just thinks is a haircut that looks cool, obviously not. If someone t…
Re: Anything threatening to be a subculture is commodified before it can walk (2014)
#240Except that the process has accelerated faster than even Moore's Law.
Maybe parts of queerspace will survive because we come up with new identities faster than they can be commodified?