Earlier quoted context omitted.
Musical.ly hit a wall. Only after it was purchased by Bytedance, rebranded as TikTok, and Bytedance poured their magical, cultural-agnostic AI sauce (and ad dollars) did TikTok truly take off. By all indications, this AI magic was wholly created in China and retrofitted onto TikTok. Music.ly blew up in 2015 and was in the top app charts for a year before Bytedance bought them. They were at 133 million registered user…
They "hit a wall" in the sense that they couldn't keep up the hockey stick style growth that venture capitalists have come to expect.
TikTok and the Sorting Hat
231–233 of 233 posts
Re: TikTok and the Sorting Hat
#232Earlier quoted context omitted.
The point is not media format (short video clips) but the "sorting hat". That it breaks the traditional social media model with a news feed, discussions, a social graph of friends. I think it is completely meaningful to call it next generation (or second generation where the social graph model is the first generation). Also notice that this model can be applied to other media formats: Text, pictures, audio ...
>I think it is completely meaningful to call it next generation (or second generation where the social graph model is the first generation). I don't really see it. We've seen the TikTok model before in Imgur, StumbleUpon, YouTube, Reddit, Twitch, Digg, and probably others. It's mostly memes, funny videos, how-tos, and attractive women. They've hit a sweet spot of editing tools and enforced short format to provide a c…
Re: TikTok and the Sorting Hat
#2331 rewatch = 6 points
1 completion = 5 points
Share = 3 points
Comments = 2 points
Like = 1 point
Videos with the most points above a minimum threshold are shown to an increasingly wider audience.
Full video: https://vm.tiktok.com/Jjv2cXC/