What is fascinating about this announcement is if you look into future after considerable improvements in product and the model, we will be just chatting with ChatGPT to book dinner tables, flights, buy groceries and do all sort of mundane and hugely boring things we do on the web, just by talking to the agents. I'd definitely love that.
I am not looking forward to a trip booked for wrong dates with the hotel name confused/hallucinated for a different one.