Earlier quoted context omitted.
X switches to subscription exactly because politics forces them to, by trying to scare and shame advertisers. Once subscription revenue is enough, scare and shame won't work and politics won't have anything to do with the future of the business.
I’m not sure you understand what advertising cares about. They care about reach and brand value, both of which have dropped for Twitter. “Politics” is a component of brand value, but it’s got nothing to do with reach, which is falling through the floor. But equally “politics” doesn’t explain the drip in brand value, either. The FIFA World Cup has _dreadful_ politics, advertisers don’t care because it’s still a great…
I think reach was falling because of political pressure.
> I seem to recall you were arguing elsewhere on this thread that company owners should only care about the money a company makes.
I was arguing that the goal of a company is to generate profit. That should be the goal. If business owners do that or don't, it's up to them. And I am not arguing that Musk does a good thing if he doesn't have the profit as the objective.