Problem for not only Netflix, but any other mammoth media company that wants to appeal to >50% of the population: you can't exclude half the political spectrum (either half). In the last part of the 20th century, the utterly drab and lackluster Three-Letter Networks were drab and lackluster in part because they were trying to avoid offending as large a portion of the population as possible. But, with way more than 3…
That is a changing dynamic. For one, the "halves" keep changing, sometimes it's more polarized and sometimes more moderate.
And during a lot of the 2010's, it was perfectly viable to exclude the conservative "half". They just didn't push back much, at least when it came to spending.
But now things are changing. In Florida, Disney World may be losing their special political status due to Disney's political posturing. That would have been unthinkable 5 years ago. Now, as you say, large companies have to worry about alienating anyone.
Whether this will cause further fracturing, or we go back to "drab and boring", I don't know.
There's also a young/old dynamic. Some companies feel safe appealing to young people, who they perceive as progressive. That may work, but young people are also unpredictable, so it's not necessarily a good long-term strategy.