Everybody seems to agree that installation costs way too much. There's a few parts to this. Everything has to be carefully sized - power, pipe sizes, unit locations. You need to put a house's thermal profile (how much heat loss, how much air leak, how much thermal mass) along with the regional thermal profile into an engineering calculation which computes what you need. Thermographic inspections are a thing.[1] Usual…
Unlike gas furnaces which basically can only do ON or OFF, heat pumps can regulate the heat with much higher granularity.
What certainly calls for innovation is managing the labor costs. In my case installation involved way too many people and way too many visits.