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Asana S-1

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211–220 of 251 posts

Re: Asana S-1

#211
post #18

I've found Asana to be a much, much nicer product to work with than Jira (at least as a developer, not sure about from the management side.) I genuinely wish them success and hope they're able to grow their marketshare.

What are the main differences. I just found it to be pretty much similar and what I find really confusing is my current and last company both had both of them one for business and one for devs. Both doing the basic kanban board and nothing else as far as I could tell.

Re: Asana S-1

#212

Wow, this is a torrent of IPOs today. Investors / boards are wanting to get money out before things turn south I feel. Aside from that, I'm surprised how much it costs Asana on engineering R&D, for essentially a ticket management system. How does a team grow to ~300+ developers ($89M R&D) to figure out how to attach PDFs and videos to tickets, and email people when there's a change in status? (ok yes I'm oversimplify…

> How does a team grow to ~300+ developers ($89M R&D) to figure out how to attach PDFs and videos to tickets, and email people when there's a change in status? As with most of these companies, user-facing feature development is only a small part of the engineering workload. I would assume the majority of those engineers are working on less visible tasks: Devops, build systems, infrastructure monitoring, security, bac…

Also keep in mind the old wisdom that the safest way to delay a project is to throw more engineers at it. Hiring engineers breeds hiring more engineers. To give you an idea how many engineers are actually needed, Instagram hat 13 engineers when they were acquired, WhatsApp had 60. And that was 8 or 6 years ago respectively.

Re: Asana S-1

#213
post #173
post #93

Earlier quoted context omitted.

I didn't believe that was an actual quote from the article until I read it. It sounds like a joke and I can't imagine anyone reasonable would say that. There are definitely good reasons to build your own framework but performant and stable applications isn't one of them. Usually it's a solution looking for a problem.

By this logic nobody would ever build a framework designed around performance and stability?

Stability is the result of smoothing out bugs the hard way. A new framework has bugs, you just haven't found them yet.

Re: Asana S-1

#214
> Help humanity thrive by enabling the world's teams to work together effortlessly.

I have no idea what any of this means. It's grandiose and therefore, upsetting.

Re: Asana S-1

#215
post #35

According to the filing Asana has 1.2m paying users. Each user is worth maybe $1000. That puts Asana at 1.2bn. The median forward revenue multiple for public enterprise SaaS companies is 10x, and with 2020 revenues of 150mn that results in a 3bn market cap. A third data point is they raised 75M 16 months ago at a $900m post money valuation. With growth at 100% annually that puts their current valuation at 2.5bn or so…

Their business plan is $30 a month, so I'm tempted to say each paying user is definitely not worth $1000. Given their revenues of 142M and 1.2M paid users, that's an average a tad below $120 a year per user, which would actually be less than their cheapest plan. That doesn't add up, it smells of free trials counted as paid users.

Asana's pricing is per user per month - https://asana.com/pricing

Re: Asana S-1

#216
post #215

Earlier quoted context omitted.

Their business plan is $30 a month, so I'm tempted to say each paying user is definitely not worth $1000. Given their revenues of 142M and 1.2M paid users, that's an average a tad below $120 a year per user, which would actually be less than their cheapest plan. That doesn't add up, it smells of free trials counted as paid users.

Asana's pricing is per user per month - https://asana.com/pricing

Many of those 1.2M users are on large corporate deals that are at a small fraction of list price. This is a common phenomenon in SaaS.

Re: Asana S-1

#217

Wow, this is a torrent of IPOs today. Investors / boards are wanting to get money out before things turn south I feel. Aside from that, I'm surprised how much it costs Asana on engineering R&D, for essentially a ticket management system. How does a team grow to ~300+ developers ($89M R&D) to figure out how to attach PDFs and videos to tickets, and email people when there's a change in status? (ok yes I'm oversimplify…

See: https://danluu.com/sounds-easy/

Re: Asana S-1

#218
As a non-American who knows little about the IPO process, is there a reason why there have been a flood of S-1 reports listed on HN over the past 24 hours?

Re: Asana S-1

#219
post #93

Earlier quoted context omitted.

"Our founding engineers had learned from their experience working at Google and Facebook that to ensure a performant and stable application, they would need to build their own framework" Wow. Interesting.

I didn't believe that was an actual quote from the article until I read it. It sounds like a joke and I can't imagine anyone reasonable would say that. There are definitely good reasons to build your own framework but performant and stable applications isn't one of them. Usually it's a solution looking for a problem.

What? Facebook built react to solve these problems.

When they built Luna stuff like react didn't exist.

Investing in developer tooling including frameworks is a fine use of time and often pays off hugely. There wasn't a better alternative 11 years ago.

Re: Asana S-1

#220

Wow, this is a torrent of IPOs today. Investors / boards are wanting to get money out before things turn south I feel. Aside from that, I'm surprised how much it costs Asana on engineering R&D, for essentially a ticket management system. How does a team grow to ~300+ developers ($89M R&D) to figure out how to attach PDFs and videos to tickets, and email people when there's a change in status? (ok yes I'm oversimplify…

> How does a team grow to ~300+ developers ($89M R&D) to figure out how to attach PDFs and videos to tickets, and email people when there's a change in status? As with most of these companies, user-facing feature development is only a small part of the engineering workload. I would assume the majority of those engineers are working on less visible tasks: Devops, build systems, infrastructure monitoring, security, bac…

Isn't AWS supposed to handle most of that?

Kik messenger had 300M users and a tiny team. Same with WhatsApp - and it's reliable.

Asana scales more or less horizontally, meaning that they don't do anything much at the scale of all of Asanas customers. No individual customer repo should be massive (unlike say Facebook, where a user search searches the entire world.)

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