if the intent is to bring attention to technological innovations, Jobs was not a technological innovator, despite what the decades of PR would lead you to believe. If we want to argue that he was a promoter of tech innovations, in his capacity as a businessman, I would find that less objectionable but I still don't think Jobs is the guy we should be highlighting, given his track record of screwing over the people doi…
Just implementing something isn't enough. You need to also be able to ensure that it is usable by non-specialists.
And this is something that Jobs really drove in the tech industry in it's early days, when non-technical users were basically an afterthought.
That is the reasoning behind their choice for Jobs, and honestly it's a valid one.