Earlier quoted context omitted.
Agree. I’d go as far as forbidding embedded JS altogether which removes the attack vector for malware within advertising networks. The networks have proved time and time again they are not able to prevent distribution of malware, and this is the primary reason I use an adblocker. Maybe a new tag which points to a resource which can only serve an image, video or text. Absolutely no scripting. Pass along only the adver…
> Maybe a new tag which points to a resource which can only serve an image, video or text. Absolutely no scripting. Pass along only the advertiser ID and the bare minimum. How would fraud detection work in this model? How do advertisers know the requests are coming from real users and not bots? Without assurance there, advertisers would pay much less, and publishers would earn much less. (Disclosure: I work on ads at…
Advertiser: dont block my ads because the business depends on it
Consumer: here's a solution that works for me
Advertiser: but then that solution doesn't work for me
Consumer: i don't care, im still blocking all ads until I feel like i don't have to