I do think that Google has a technical vision.
They want more people writing amazing content, and not SEO garbage.
They want to offer people focused answers to their questions.
They want to serve as your personal assistant.
They want people to really trust the first answer they get from Google.
And they want to be deeply integrated with your life.
The thing is: building AWS is more of an engineering project. Achieving Google's list is more of a research project - it's just far harder and less predictable.
Some will even say those goals require artificial general intelligence.
Assuming that's the case, the fact that Google leads the world in AI/ML , hints that they are doing a good job, right ?