> The main thing I've taken away from the whole github situation is that, as a tech company, you should just entirely stay away from public involvement in the social justice sphere. That doesn't mean exclusively hiring white men and sending out Kalanick-style emails; it means keeping your work environment as professional and politically neutral as possible unless absolutely necessary.
At my previous employer, we achieved a 50-50 gender balance on our engineering team. Not through identity politics, outreach initiatives, and politicking, but through professionalism and politeness.
We were able to attract many incredibly talented women and minority engineers, by just not being assholes and treating them like any other engineers.
In fact, for somewhat of a natural experiment: there was a bifurcation in our engineering organization, a split between the web dev side (our teams) and the functional programming side. The FP side was full of politicking. The FP side's morale was terrible.
It was kind of ridiculous. By the time I chose to move on from this company, four out of the six women in our engineering organization were backchanneling with me about how uncomfortable the women-in-tech political rhetoric made them feel. They didn't want to be singled out as special snowflakes. They didn't want everyone else wondering if they were just diversity hires. They just wanted to participate on an equal footing, with everyone else. The fact that they felt more comfortable talking to me, a senior engineer, than HR or the company's Womens' Group is fairly absurd.
You don't need all this campaigning and activism to achieve these goals. You just need to be good, competent, professional, and kind people. You need management that has no tolerance for asshole behaviour, regardless of whether it's an ism, or just an asshole. You need a company that notices and rewards good work, even (and especially!) from those people who would otherwise fade into the background.
Thing is, a lot of the complaints made by "SJWs" are legit! Racism sucks. Assholes making shitty comments suck. Favouritism and nepotism sucks. But all of these concerns are already dealt with by healthy norms of professionalism, and those norms do a lot better job of advocating fair treatment for everyone, than the activists seem to do.
The women on our team didn't want special treatment or top-down interventions. They just wanted to be treated like the equals that they were! They really appreciated the fact that, on our team, they got that, and it wasn't a big deal.
When you're facing a team, company, or culture that appears problematic, consider that instead of being sexist, management may just be shitty, incompetent assholes _in general_. Healthy, mature, capable, professional teams are not like this.