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Google Is Developing Its Own Uber Competitor

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Re: Google Is Developing Its Own Uber Competitor

#21
post #7

Google is the only company with a potential edge over Uber right now. The point in time at which self-driving cars are usable by the the public is the only visible inflection point where Uber's hegemony is truly threatened. (edit) The article suggest self driving cars, and by extension Google's ridesharing service won't be ready for 2-5 more years.

The article states 2-5 years for Google's driverless cars

Re: Google Is Developing Its Own Uber Competitor

#22
post #15
post #2

Google could cut Uber down hard by pulling Google Maps API access. Ballsiest play Google has ever done if they execute on this. Love it.

OSM is a way better anyway. This would improve uber.

Not that I don't love OSM - I use it myself for some side projects - but is it really better?

Here in NYC I've found several streets mislabeled as one-way in the wrong direction, and not too long ago at that. If these major errors can be found by some guy just fooling around, in one of the biggest cities in the world, how useful is OSM for navigation?

Re: Google Is Developing Its Own Uber Competitor

#25
Am I the only one thinking a targeted convergence with driverless cars down the road (no pun intended)? Once you remove the largest cost factor (the human), does pricing reduce to $.56/mi (or whatever the Standard Mileage Rate, or derivative thereof, is at the time).

Added with Express to overload deliveries to maximize utility (maybe offer riders a discount if they can make an express stop along the way...)

Re: Google Is Developing Its Own Uber Competitor

#26
post #2

Google could cut Uber down hard by pulling Google Maps API access. Ballsiest play Google has ever done if they execute on this. Love it.

Bing map data would work just as well. Google might have more coverage out in the sticks but for where Uber operates the coverage density and accuracy difference would be somewhere between negligible to non-existent.

Re: Google Is Developing Its Own Uber Competitor

#28
post #2

Google could cut Uber down hard by pulling Google Maps API access. Ballsiest play Google has ever done if they execute on this. Love it.

>> "Google could cut Uber down hard by pulling Google Maps API access." Why would they do that to a company they are invested in? >> "if they execute on this." There's the key. They are going to face the same regulatory problems as Uber. Worse if they go the self-driving car route as that going to require huge overalls to legislation worldwide.

I was thinking about this. They don't necessarily have to face the same problems as Uber because they don't have to compete with taxi companies. Uber's model completely relies on direct competition with legacy taxi companies. Google could simply offer their self driving cars to said taxi companies and they'll be able to cut their personnel by 95% over night. You can cut the costs of operating a taxi service while still operating within the confines of the current system.

Not sure the taxi companies would get in bed with Google, or cut rates accordingly, I'm just suggesting that driverless cars have certain advantages.

That said, theres a whole other can of worms of trying to pass regulation allowing pilotless cars, which I'd guess will be just as difficult as duking it out with TLC's around the country.

Re: Google Is Developing Its Own Uber Competitor

#29
post #2

Google could cut Uber down hard by pulling Google Maps API access. Ballsiest play Google has ever done if they execute on this. Love it.

so when any other company does something like this, we cry anti-trust. But when Google does it, it's good business?

I'm not sure where all of this Google love comes from on HN (besides all of the engineers that work there). Google is just as evil as any large corporation.

They may surgar-coat everything with a "do no evil" mantra, but it's just good PR. When you peel back these layers, it's business as usual.

Re: Google Is Developing Its Own Uber Competitor

#30
post #2

Google could cut Uber down hard by pulling Google Maps API access. Ballsiest play Google has ever done if they execute on this. Love it.

Considering Google have invested a fair bit of cash into Uber which might be a tax write-off for Google, I would probably say we are going to see Google try and buy Uber out instead. Cutting off their maps access would probably open up a can of worms for Google as Uber would undoubtedly take legal action (and they have the funds to really go for it), there could be a little bit of conflict of interest happening here as Google have access to inner workings of Uber's business model and the business itself.

But having said that, there is probably nothing stopping Google from creating a driverless car Uber rival, it would fall outside of the realm of being a true direct competitor as there are no drivers. But are driverless cars at a point where they can be rolled out on a larger scale? Seems there is a lot of regulation and process to abide by before that starts to happen, maybe a controlled rollout?

I am surprised Google haven't tried launching their own airline yet, it would probably be undeniably easier than a ridesharing network of driverless cars.

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