I'm always torn when I hear about the "CEO" of such a small company (or, in more extreme cases, the CEO of a one man band) - from one side, I see that it gives a clear impression of how the tasks are distributed within the company, but it still sounds a bit weird. What do you think?
Is social status policing a high priority for you? If so, that complaint makes a lot of sense. If not, it is a silly thing to worry about. Note that if social status policing is a high priority, you should probably start working on rules for who is and is not allowed to call themselves a Founder, because as of late that title is receiving attention. (No lie: I once got told in the Valley that having Founder on my bus…
I have misgivings about the tendency to make "founder" a title rather than a reference to a historical fact.