The author's point that "curvature imputes stiffness" conflates several different and distinct mechanisms, and offers an inadequate explanation. For the examples of the pizza, the leaf, and the corrugated sheets, the stiffness is due to the fact that the bending moment of inertia of the cross-section increases when we fold the pizza or the sheet in a particular way [1]. The Theorema Egregium shows that such a structu…
While I agree that there are more complicated theories that are correct for more diverse circumstances, I think it's tremendously valuable to find the simplest models that describe the easiest situations if only for the purposes of developing intuition. I must admit that this is very much a physicist's perspective, though.