I really don't understand Soylent. Do people really hate eating so much? Eating is one of the greatest joys of human existence. I understand that people have other things to do, but are you really so busy you can't sit down to enjoy a good meal?
It's not for every meal. You'll still want to go have dinner with friends or family, but during the day it would be nice to chug a glass of this and keep working; hands clean.