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Storenvy Goes From Getting Kicked Out Of YC To Raising A $5M Round

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Re: Storenvy Goes From Getting Kicked Out Of YC To Raising A $5M Round

#21

Storenvy has an interesting model, but I'm a bit skeptical about their scalability. I started a fashion brand in HS (backpacks, apparel) and we launched a Storenvy store pretty much off the bat since there was no cost. The issue is that they don't seem to have accountability for their customers. They didn't run any checks to make sure my business is legitimate (obviously it is), that we actually sold product before,…

Hey Hacker News! Thanks for the thoughts. Actually, here's how we're thinking about it: Storenvy is a custom store platform first and a marketplace second. Every merchant gets her own fully customizable storefront. We make it easier than anyone else by getting up and running with your own store in minutes. But after you get online, you immediately have the problem of figuring out how to drive customers to your store.…

>In short, we are the only online store platform that actually makes you more sales.

Do Amazon and Etsy not also do this? By just searching for say 'cufflinks' on Etsy I'm searching all of Etsy's "stores", and the same with Amazon. Although granted, neither put an emphasis on a storefront for each individual seller.

Re: Storenvy Goes From Getting Kicked Out Of YC To Raising A $5M Round

#24
post #21

Earlier quoted context omitted.

Hey Hacker News! Thanks for the thoughts. Actually, here's how we're thinking about it: Storenvy is a custom store platform first and a marketplace second. Every merchant gets her own fully customizable storefront. We make it easier than anyone else by getting up and running with your own store in minutes. But after you get online, you immediately have the problem of figuring out how to drive customers to your store.…

>In short, we are the only online store platform that actually makes you more sales. Do Amazon and Etsy not also do this? By just searching for say 'cufflinks' on Etsy I'm searching all of Etsy's "stores", and the same with Amazon. Although granted, neither put an emphasis on a storefront for each individual seller.

Neither gives you a store. Every band, designer, boutique I've ever talked to wants their own store at their own URL that looks like their own brand. Storenvy let's you edit all the HTML and CSS to make your store look however you want. Example: http://cherrysauceclothing.com

The other ones you mention just gives you a marketplace where you're essentially a classified ad without your own brand experience.

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