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Laid off. Broke. Depressed. & idk how to market my SaaS

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Re: Laid off. Broke. Depressed. & idk how to market my SaaS

#22

Post by bubbamack »

A lot of developers focus on the build part because that's what they know best. Selling and marketing a new product is really hard and takes way more time than you think - unless you get lucky.

If you believe your SaaS can actually make money then you should continue but I would focus on outreach. Things like articles and online posts are fine to establish your credentials and make a potential customer comfortable paying but they aren't good for getting sales. I'm not sure I would spend time on SEO unless you already have a ton of experience with it - personally I think the combo of chatGPT and Google search getting worse made people use search engines less.

If I were you I would prioritize finding gig that pays and use your free time to market your SaaS.

Re: Laid off. Broke. Depressed. & idk how to market my SaaS

#24

Post by ewangzzz »

bubbamack wrote: post #22

A lot of developers focus on the build part because that's what they know best. Selling and marketing a new product is really hard and takes way more time than you think - unless you get lucky. If you believe your SaaS can actually make money then you should continue but I would focus on outreach. Things like articles and online posts are fine to establish your credentials and make a potential customer comfortable pa…

> If I were you I would prioritize finding gig that pays and use your free time to market your SaaS.

Wholeheartedly agreed. As much as people make it seem easy to generate magic internet money, in reality it's not. Having a stable job while working on your SaaS is the way to go

Re: Laid off. Broke. Depressed. & idk how to market my SaaS

#29

Post by grugdev42 »

The reality is that SaaS is hard to sell these days. It's not 2010 any more, the gold rush is over.

That's not to say it's impossible, but it's so much harder than 15 years ago.

Everyone and their dog is starting a SaaS. Very few are selling them. And almost no one is turning one into a job.

The people who are self employed by their SaaS started them 5 years ago.

Get a job, support your family, and protect your mental health.

Re: Laid off. Broke. Depressed. & idk how to market my SaaS

#30

Post by Gooblebrai »

touseefbuilds wrote: post #11
reconnecting wrote: post #10

There's an uncomfortable truth about SaaS, especially about B2B. It takes enormous resources and time to lift a SaaS. Unfortunately, the internet is full of all sorts of growth strategies and gurus saying it's feasible, but in reality it's nearly impossible. And when I talk about time, I mean 2-3 years for B2C and easily 5+ for B2B on organic growth. Moreover, the current spread of LLMs is only making things worse, c…

I respect you since you've been in this field for decades but I've seen people make it to hundreds of thousands of dollars starting from zero on X. I've done the same, being consistent on X for 3 months but nothing was clicking, then moved on to different platform to test if another would make it but nothing's working. I am doing something wrong but i don't know what.

> consistent on X for 3 months

Is the audience of your SaaS on X?

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