I was disappointed to read that they gave up the principled modeling approach (the 80-year old German paper mentioned early on in the article) and instead collected 100 data points that "looked good" and interpolated somehow. The article says that the Kubelka-Munk model achieved color mixing that was "too realistic" and therefore difficult to use for the purpose of creating a distinctive brand palette. What this tell…
There's nothing wrong with any given color space. It was designed with particular goals in mind, and those goals generally did not include attractive blending through linear interpolation. So, yes, we developed a means of hand-tuning the interpolation such that it produces colors that look good together, which is what our users really cares about.