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Tray.io - powerful email assistant

tray.io

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Re: Tray.io - powerful email assistant

#22
Great startup from the SpringBoard program! Recently we interviewed Tray.io co-founder Dom Lewis http://howtowriteabusinessplan.com/2012/07/tray-interview/

Check it out! During the interview Dom talks about startingup, their pivot and shares advice to aspiring entrepreneurs.

Job lads!

Re: Tray.io - powerful email assistant

#23
What is the typical number of rules someone has to write if they get, say, 100 emails per day from any combination of 1000 contacts?

If you have 100 common contacts (as opposed to the other 900 who email once and a while) and I need, say, a rule or two for each to cover the basics... and a rule or two to cover groups of people (because one-to-one emails are the exception in business not the rule)... isn't that hundreds and hundreds of rules?

Not having seen the alpha, that feels like an insurmountable first threshold, UX-wise.

Also, just out of curiosity, other than general ease-of-use (which seems much nicer in your 3 examples), how is this better than typical filters (which I don't use)?

Re: Tray.io - powerful email assistant

#26

What is the typical number of rules someone has to write if they get, say, 100 emails per day from any combination of 1000 contacts? If you have 100 common contacts (as opposed to the other 900 who email once and a while) and I need, say, a rule or two for each to cover the basics... and a rule or two to cover groups of people (because one-to-one emails are the exception in business not the rule)... isn't that hundre…

It really depends on how you manage your inbox, one of the drivers behind us building Tray was the customisation it offers. The triggers that define the rules can cover as many or as few contacts as you wish ie 'anyone I have a meeting with in the next 48 hrs' can be a trigger, or simply based on email content, pre-defined contact groups etc. In most cases this is a handful of rules.

Email rules that are setup within the client or service restrict filtering to contact, folder, content (in some cases). We can react to data that's outside of your inbox, anything from your relationship to the contact based on another web service, to accessing, storing, and sharing with services you use regularly. Beyond this triggers such as time, email load (driven from analytics), location can all come into play. We are really just getting started with the possibilities, a way to interact with custom web apps would be great for developers/companies that use bespoke tools.

Re: Tray.io - powerful email assistant

#27
I'm I the only person who is reluctant to add a service hosted by a startup to your email process? What kind of plans do you have for when they close/exit/pivot/whatever were calling it these days? How is this not going to be another Sparrow or Fluent?

Re: Tray.io - powerful email assistant

#28

I'm I the only person who is reluctant to add a service hosted by a startup to your email process? What kind of plans do you have for when they close/exit/pivot/whatever were calling it these days? How is this not going to be another Sparrow or Fluent?

I suppose you go back to doing whatever you were doing before you used the service. Annoying yes, but it's not like they're hosting your mail and you have to rush to find a new host.

Re: Tray.io - powerful email assistant

#30

I'm I the only person who is reluctant to add a service hosted by a startup to your email process? What kind of plans do you have for when they close/exit/pivot/whatever were calling it these days? How is this not going to be another Sparrow or Fluent?

I'm I the only person who is reluctant to add a service hosted by a startup to your email process?

No, you're not.

When I'm choosing businesses to work with, one of the first things I consider is longevity. Of course there's always a possibility that another business will close down after you start working with them, but there's not much point building a relationship with a business if you actively expect that to happen in the near future.

I think this is something that a certain part of the start-up culture doesn't really take into account yet. The current popularity of acqui-hires and the obvious goal of some founders/investors to just get the company sold at the earliest possible opportunity make me very wary of dealing with small, young companies that have taken a lot of investment or were started by "serial entrepreneurs".

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