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The Really Easy SEO Link Building Strategy For Startups

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Re: The Really Easy SEO Link Building Strategy For Startups

#21

Post by benologist »

halcyondaze wrote: post #20
benologist wrote: post #14

There's an even easier strategy and it can be very successful: use your company blog to write generic startup fluff for HN even if it's irrelevant to your company and users or customers, which it will be almost 100% of the time. Edit: I'm not referring to the author's blog.

I think that the author's blog is separate from his company blog. Looks like he writes not only about SEO (which is what his product is built around), but startups, code, and general business.

I should have been more clear, I'm not referring to this blog - I'm referring to content like this on a company that sells cats' blog.

Re: The Really Easy SEO Link Building Strategy For Startups

#22

Post by bravura »

ovi256 wrote: post #6

Wow, it's pretty amazing, but you've described one of the use cases for my upcoming webapp: www.alertoid.com Technically, Alertoid would be an RSS reader that goes beyond the Read/Unread tagging, with the Commented/Comment Approved stages you described. Furthermore, it can be used for inbound marketing: as you monitor the keywords that interest you, you see the blog posts that mention them and can use those as starti…

I'd love to try it, but your launchrock submit is broken.

(Also: http://signup.alertoid.com/ on your HN profile doesn't work.)

Re: The Really Easy SEO Link Building Strategy For Startups

#23

Post by ovi256 »

bravura wrote: post #22
ovi256 wrote: post #6

Wow, it's pretty amazing, but you've described one of the use cases for my upcoming webapp: www.alertoid.com Technically, Alertoid would be an RSS reader that goes beyond the Read/Unread tagging, with the Commented/Comment Approved stages you described. Furthermore, it can be used for inbound marketing: as you monitor the keywords that interest you, you see the blog posts that mention them and can use those as starti…

I'd love to try it, but your launchrock submit is broken. (Also: http://signup.alertoid.com/ on your HN profile doesn't work.)

Sorry to hear that, but the launchrock widget works for me :( FWIW, I'm on Chrome/Mac OS, how about you ? I also updated the obsolete signup link.

If more people have trouble with launchrock, I'll bring that in house. So much for building on the shoulders of giants :)

Re: The Really Easy SEO Link Building Strategy For Startups

#24

Post by ovi256 »

radagaisus wrote: post #17

GitHub Wikis have tons of lists of 'Apps using this library'. That, right there, is lots of link juice and promotion if you use a lot of open source libraries.

Not an SEO expert in any way, but I read that Google discounts links after the first n on the page. The n threshold varies with whom you listen to. Those pages look too much like link farms, so it's understandable why they would do that.

Re: The Really Easy SEO Link Building Strategy For Startups

#26

Post by dchuk »

jfoucher wrote: post #25

Very cool, but instead of tracking your keywords only in google, why not use http://mention.net or some other similar tool?

Luckily I have a very simple answer for you: I have never seen that app before. It looks very sexy though and I will be giving it a shot. Thanks for the recommendation!

Re: The Really Easy SEO Link Building Strategy For Startups

#27

Post by InfinityX0 »

This is not a good strategy - generally, these links won't benefit you for SEO purposes. If you want an "SEO for startups", I heavily recommend this guide: http://www.distilled.net/blog/seo/seo-for-start-ups/ which comes from one of the top agencies in the field.

In general, blog commenting is good to build relationships, which then can get you links that pass value. However, in the short term, they probably do not help. You should build relationships with influencers in your space - however, it's not necessarily true they will come from inputting these keywords in Google's Blog Search.

If you're paying attention at all (you're running a startup in the vertical, right?) you should know who has influence. Start there, add value, connect - the links and secondary sites who may also be interested will show themselves organically over time.

Re: The Really Easy SEO Link Building Strategy For Startups

#28

Post by fumeboy »

jfoucher wrote: post #25

Very cool, but instead of tracking your keywords only in google, why not use http://mention.net or some other similar tool?

That tool looks great! I have never seen it talked about anywhere before but fits my needs for my side project and my work.

Re: The Really Easy SEO Link Building Strategy For Startups

#29

Post by dchuk »

InfinityX0 wrote: post #27

This is not a good strategy - generally, these links won't benefit you for SEO purposes. If you want an "SEO for startups", I heavily recommend this guide: http://www.distilled.net/blog/seo/seo-for-start-ups/ which comes from one of the top agencies in the field. In general, blog commenting is good to build relationships, which then can get you links that pass value. However, in the short term, they probably do not h…

I've ranked quite a few sites with variations of this exact technique, so I'm not quite sure where the idea that these links won't benefit you is coming from. I absolutely respect your opinion though and do agree that reaching out to influencers and engaging them is a big big deal.

This strategy is simply a component of an overall outreach and SEO campaign for any product. It very much needs to be mixed in with a variety of other techniques for full success.

The reason I shared it was because once you spend the hour or so to set everything up, you can sit down each day with your cup of coffee and spend 15 minutes building some links while interacting with the community in a very easy way. Mix that in with more specific outreach and you have a good strategy for growing exposure to your product.

Re: The Really Easy SEO Link Building Strategy For Startups

#30

Post by JeremyMorgan »

InfinityX0 wrote: post #27

This is not a good strategy - generally, these links won't benefit you for SEO purposes. If you want an "SEO for startups", I heavily recommend this guide: http://www.distilled.net/blog/seo/seo-for-start-ups/ which comes from one of the top agencies in the field. In general, blog commenting is good to build relationships, which then can get you links that pass value. However, in the short term, they probably do not h…

Great advice. The days of quick spammy links are way over. Now posting a link on someone's blog for obvious SEO benefits is just tacky, and will get LESS people to link to you.

Organic is the key word here. Make links with people not websites.

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