Doing price lookups based on barcode-encoded identifier scanned in at the point of sale doesn’t change radically if the encoded format is a UPC or a QR code. We’re probably getting close to the point where most retailers now have POS equipment that can handle QR codes, and manufacturers can consider leaving UPC codes off of their packaging.
Outside of a point-of-sale context, you’ve always been able to look up other data based on the product identifier. Not sure how QR codes change that.