This is an interesting read but I think it leaves outside what kind of trading is the one that would benefit from ULL.
ULL and currently HFT seems to be very useful for market making (buying the ask and selling the bid and profiting from the bid-ask spread making parts of a cent per transaction, done a few million times a day), but there are other uses for HFT. One of them would be to execute very big orders over time to instead of drastically rising the price of the security they can get a better cost basis by performing a set of trades, letting the market absorb the impact and continuing with the order.
The thought of having the market in a cloud provider like AWS scares me! Although I’m sure that AWS might have pitched the idea already. If the markets could be controlled by a private company that could schedule “maintenance” at convenient times for them, that sounds like a recipe for market manipulation bay trillion dollar company. Sounds like something the SEC wouldn’t stand for.