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Blizzard Lays Off 600, Including About 60 Developers

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21–30 of 125 posts

Re: Blizzard Lays Off 600, Including About 60 Developers

#21

The company's massively popular massively multiplayer online role-playing game has struggled in the past year, slipping to 10.2 million subscribers through the end of December. I'm not sure "struggled" is the word they were looking for there.

Without Googling for statistics wasn't WoW peaking around 13mill subscribers?

A ~20% decline is seemingly quite a massive hit if you ask me and would definitely warrant a few layoffs.

Re: Blizzard Lays Off 600, Including About 60 Developers

#23
post #21

The company's massively popular massively multiplayer online role-playing game has struggled in the past year, slipping to 10.2 million subscribers through the end of December. I'm not sure "struggled" is the word they were looking for there.

Without Googling for statistics wasn't WoW peaking around 13mill subscribers? A ~20% decline is seemingly quite a massive hit if you ask me and would definitely warrant a few layoffs.

Sure, subscriptions may have declined quite a bit, but I think it's a bit silly to call the game "struggling" considering it's position in the market.

Re: Blizzard Lays Off 600, Including About 60 Developers

#24

The company's massively popular massively multiplayer online role-playing game has struggled in the past year, slipping to 10.2 million subscribers through the end of December. I'm not sure "struggled" is the word they were looking for there.

The peak subscriber count I could find was 13 million[1] in 2009. Dropping 3 million customers at $12-15/mo would be scary for any company.

[1] http://www.gamasutra.com/blogs/EdwardHunter/20090924/3179/Wo...

Re: Blizzard Lays Off 600, Including About 60 Developers

#25
I find these sorts of events fascinating. Blizzard does have quite the money machine with WoW. Even a paltry 10.2M subscribers, assuming the adjusted monthly income per subscriber is $10 that is $102M/month in revenue from that franchise.

The interesting bit is that to make that count they really need a good operational plan with respect to their infrastructure.

I got a peek at their infrastructure early on because the company where I worked (Netapp) was trying to sell them filers for their Oracle instances which were running the game. And the game is essentially a ginormous database being updated constantly based on player actions. What we saw was a very complex (and expensive) infrastructure which was clearly built expediently. I would think that over time they would have been working to refine this to something more manageable (and cost effective).

Ultimately, there is a 'killer' persistent world infrastructure architecture for this sort of traffic. Would be a good research topic for a thesis I suspect.

Re: Blizzard Lays Off 600, Including About 60 Developers

#26
This is interesting, I knew one of their main sources of revenue (World of Warcraft) wasn't doing as hot, but still had over 10million people, which at 15$ a month subscription, is nothing to scoff at. The 60 developers is the most interesting, they have a lot of in the queue for them (D3, Starcraft 2: expansion, and Titan (their next MMO), Im guessing they either weren't pulling their weight or this has something to do with Diablo 3 being almost complete.

Re: Blizzard Lays Off 600, Including About 60 Developers

#27

Not really sure what to make of this…been a Blizzard fan since ToD, saw Blizz growing, merging, corporated, massive growth… 3 Major Projects in the Pipeline, 1 Untitled Project, and it lays off 600 people? It's a money printing machine with it's stranglehold on subscription based MMO (as opposed to freemium), I'd hate to think they're laying off people to appease the shareholders and maximize profit.

Technically, it's 2 major projects: Diablo 3 and the new MMO Titan.

Starcraft 2 and WoW are in more of a maintenance cycle with the expansions coming out this year. Neither probably need as many developers as the new projects at this point.

The layoffs are probably due to WoW losing subscriptions over the last few years, and Diablo 3 nearing completion. The majority of the 540 non-developer positions are probably level 1 support or low level IT related positions because they don't need as much support personnel. The developer positions are most likely contract employees for Diablo 3 that aren't getting their contracts renewed.

Re: Blizzard Lays Off 600, Including About 60 Developers

#28
This doesn't seem that surprising to me. Blizzard took on millions of new customers fast, so they went on a hiring spree for support staff. 5+ years ago it was not unusual to take 2-3 days and even over a week to get an issue resolved. Now even more than 12 hours is a busy day. I'm sure they have streamlined their support systems behind the scenes and just don't require as many employees, even if they kept their peek subscriber levels.

Re: Blizzard Lays Off 600, Including About 60 Developers

#30
post #27

Not really sure what to make of this…been a Blizzard fan since ToD, saw Blizz growing, merging, corporated, massive growth… 3 Major Projects in the Pipeline, 1 Untitled Project, and it lays off 600 people? It's a money printing machine with it's stranglehold on subscription based MMO (as opposed to freemium), I'd hate to think they're laying off people to appease the shareholders and maximize profit.

Technically, it's 2 major projects: Diablo 3 and the new MMO Titan. Starcraft 2 and WoW are in more of a maintenance cycle with the expansions coming out this year. Neither probably need as many developers as the new projects at this point. The layoffs are probably due to WoW losing subscriptions over the last few years, and Diablo 3 nearing completion. The majority of the 540 non-developer positions are probably lev…

SC2 and WoW expansions are still major, MAJOR projects, believe me. Calling it just maintenance really does a disservice to the amount of work that goes into these things. For Blizzard, this applies doubly so. I expect that Heart of the Swarm is a bigger project that most studios can dream of, in all manners - technology, art and design, production, distribution, marketing, and all the other attendant features that go with modern game development.
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