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"M2 takes the industry-leading performance per watt of M1 even further with an 18 percent faster CPU, a 35 percent more powerful GPU, and a 40 percent faster Neural Engine" 18% faster at the same performance per watt is a nice increase. Interesting to see if this will ever make it to their desktop computers.
18% faster at the same wattage, which means 18% higher perf/watt.
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5 years from now people will grok more fundamentally that launching 2 process nodes ahead of Intel via TSMC was the big win. For now, we'll deal with marketing-ese about how "other CPU vendors have to choose between power and performance" from Apple's head of semiconductor engineering, and posts on this page like the one saying Microsoft doesn't care and Apple's about to take over computing.
The M1 is a spectacular chip. The M2 seems like a fine iteration.
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5 years from now people will grok more fundamentally that launching 2 process nodes ahead of Intel via TSMC was the big win. For now, we'll deal with marketing-ese about how "other CPU vendors have to choose between power and performance" from Apple's head of semiconductor engineering, and posts on this page like the one saying Microsoft doesn't care and Apple's about to take over computing.
How do you provide fanless laptop, and extended battery life if you don't care about maximizing performance while maintaining ultra low power usage? That is why nobody buys windows based laptops anymore and the macbook air is the best selling laptop you don't need apple marketing team to see how people are fed-up with hot windows laptops and their noisy fans (and blind btw, pun intended or maybe not lol)
A huge majority buy windows based laptops.
Macbook Air's are the best selling laptop because of the fragmentation of the Windows laptop market amongst manufacturers. MacOS does not in any way make up a majority of laptops.
I get that it is 2001 again and we should all be shitting on MS, but let's try and keep some facts in the conversation.
How does the M2 compare to Intel's offerings?
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Simply getting functional Windows on ARM would be helpful. The last surface ARM attempt went poorly.
I have faith in MS software development - I believe they can get windows on ARM working - but as far as I can tell, all non-Apple ARM hardware implementations are significantly lacking in the laptop space. There are vendors making decent phone chips, but I've seen no indication of the ability to scale up to a laptop in the way Apple Silicon has.
And if you consider that arm cellphone chips are already behind Apple cellphone chips (which the M1/2 improved on)… not great performance for windows.
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It's worse than that. They're busy turning off their users with dark patterns, terrible UX, ads and spam in the OS, and endless amounts of unnecessary telemetry.
It's a false dichotomy. You could say the same about either company. Those are the inevitable consequences of proprietary software and vendor lock-in (my original comment was some rhetorical question, I edited it to be more direct and less passive-agressive)
They had some promising years but I always sensed a struggle in the wheelhouse.
Now they are back to forcing Edge on people, ads on login screen and in the Start menu are their new inventions and their store is almost as broken as ever and most importantly hard earned trust flew out the window in the process.
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I have faith in MS software development - I believe they can get windows on ARM working - but as far as I can tell, all non-Apple ARM hardware implementations are significantly lacking in the laptop space. There are vendors making decent phone chips, but I've seen no indication of the ability to scale up to a laptop in the way Apple Silicon has.
Apple’s key advantage here, though, is one Microsoft would never voluntarily embrace: abandoning x86-64 in favor of ARM. Apple is willing to force its partners and customers to make the switch or get left behind. Microsoft would never do that, so Windows on ARM will presumably languish in application support indefinitely.
How does the M2 compare to Intel's offerings?
Did you want to compare the M2 to a specific Intel CPU? The M2 is better.
I can't help but wonder what Microsoft's answer to Apple Silicon will be going forward. They don't really make hardware, but selling Windows laptops gets harder and harder the further Apple gets ahead. It seems inevitable that there needs to be some ARM-based Windows laptops to compete in perf/watt to the M1/M2 but I don't know what company can provide an ARM chip that competes with Apple at this point.
But I agree. Apple is pulling ahead a decent amount here and likely will stay in that leading position for a while, like they did in the phone space, and that makes all the competitors that much less appealing.