So this article wasn’t about how the close caption menu more often than not opens and blocks the skip add button
Dark pattern: how YouTube makes sure you don’t always “skip ad”
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Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#22Folks are completing MSc, PhDs, submitting to cutthroat recruitment processes to architect, enable, and implement this level of malicious counterproductive sophistication. Google employees, how do you find motivation to wake up in the morning? Is it >300k USD salary and FIRE before 40? What if they told you to scam your own children for additional bonus?
It’s more like > $600k TC. Not sure about FIRE given a starter house is $2M.
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#23Just gonna leave this link to ublock origin here. If nothing else, install it as a small "fuck you" to dark patterns: Firefox: https://addons.mozilla.org/en-US/firefox/addon/ublock-origin... Chrome: https://chrome.google.com/webstore/detail/ublock-origin/cjpa...
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Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#24Just gonna leave this link to ublock origin here. If nothing else, install it as a small "fuck you" to dark patterns: Firefox: https://addons.mozilla.org/en-US/firefox/addon/ublock-origin... Chrome: https://chrome.google.com/webstore/detail/ublock-origin/cjpa...
And I'll leave this here:
This also skips the sponsored parts of the actual videos ("this video is sponsored by skillshadow raid vpn,...")
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#25I don't really see this as a dark pattern. Being exposed to an ad is not a dark pattern IMO. And this particular pattern is IMO pretty dang obvious if you use YouTube much at all. Someone has to pay for YouTube ... someone has to pay for this stuff. If it is ads that's it. I think the issue involves two parties, the sites who want revenue, and the vast majority of users who want content for free. So yeah here we are…
Very few people are objecting to the presence of ads, but instead the fact that Google tries to trick you into watching more ads and blame yourself for doing so.
In an alternate universe without this dark pattern, there would still be ads - they would just have a consistent design that allowed you to skip the skippable ones without any thought, or alternatively longer/unskippable ads.
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#26I don't really see this as a dark pattern. Being exposed to an ad is not a dark pattern IMO. And this particular pattern is IMO pretty dang obvious if you use YouTube much at all. Someone has to pay for YouTube ... someone has to pay for this stuff. If it is ads that's it. I think the issue involves two parties, the sites who want revenue, and the vast majority of users who want content for free. So yeah here we are…
Did you read the piece? It goes more than just "being exposed to an ad." It's about implementing unpredictable UX around ads.
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#27One point I hate on YouTube are the clickbaits thumbnails and title. I found an extension that uses a random image of the video for the thumbnail and it's much better
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#28I don't really see this as a dark pattern. Being exposed to an ad is not a dark pattern IMO. And this particular pattern is IMO pretty dang obvious if you use YouTube much at all. Someone has to pay for YouTube ... someone has to pay for this stuff. If it is ads that's it. I think the issue involves two parties, the sites who want revenue, and the vast majority of users who want content for free. So yeah here we are…
I pay for YouTube, but they still apply dark patterns, namely, they constantly turn auto play back on after a week or so despite me turning it off time and again.
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#29I don't really see this as a dark pattern. Being exposed to an ad is not a dark pattern IMO. And this particular pattern is IMO pretty dang obvious if you use YouTube much at all. Someone has to pay for YouTube ... someone has to pay for this stuff. If it is ads that's it. I think the issue involves two parties, the sites who want revenue, and the vast majority of users who want content for free. So yeah here we are…
Did you read the piece? It goes more than just "being exposed to an ad." It's about implementing unpredictable UX around ads.
Yes. I read it. The presence of the ability to skip an ad or not is entirely obvious when you're on YouTube. Sometimes you can't skip an ad, that's not surprising nor dark. It is right in front of you and the result is obvious.
Re: Dark pattern: how YouTube makes sure you don’t always “skip ad”
#30Alternate theory: A large-scale, ongoing A/B test on what gets the perfect balance between watching ads and keeping total view time high.
This seems so much more likely