Who wrote at Ad copy? Too many repeating words "businesses" seems kind of nauseating.
The kinds of people still reading paper newspapers will react exactly as expected. It will have the entire retirement home in an absolute frenzy.
Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
21–30 of 197 posts
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#22I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…
I'm sure there are a lot of businesses that can exist by knowing everything about me. And, frankly, I think it's ok if they do... as long as they have my permission.
The nice thing is that this is what this change does. It makes it more clear who, and what, is sharing information about me. A world where we have apps and websites that pop up with an alert "This website will share information about you with Facebook, even if you don't login. This information may be able to identify you", seems reasonable to me.
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#23I find the small business angle pretty interesting. I know a lot of people doing small businesses that use FB for marketing, yet if you were to ask them how FB works, they wouldn't have a clue. They see the interface, not the implementation.
Their interests are aligned in one way, both benefit from being able to find customers. But in another way, there's a principal-agent problem. FB negotiates with the shops for their cut of the pie, with a fair degree of power. They're also one of the few entities large enough to lobby government, which they can do for both or for themselves.
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#24"We need to continue vacuuming up as much data as possible, so that small business can live, so please allow us to invade your customers' privacy as thoroughly as possible and don't let them control whether we can do that."
WTF?
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#25I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…
To play the devil's advocate, most small business in my area of Europe(bars, cafes, bands, jazz/rock halls, shops, restaurants and even dentists) rely on Facebook for reaching out to their customers or audience, organizing and advertising events and even for customer support via Facebook Messenger to the point where their Facebook page has replaced their main website as it's more alive since it's easier for their staff to use and keep up to date vs a dedicated website.
If I would give up my Facebook account, I would miss out on a lot of events that happend in town(pre covid).
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#26[deleted]
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#27>Many in the small business community have shared concerns about Apple's forced software update, which will limit businesses' ability to run personalized ads and reach their customers effectively.
But Facebook doesn't really lose "personalized ads"; what's changed is that the Apple iOS user must opt in to IDFA tracking to get FB's personalized ads.
So that's the issue: FB would rather that Apple join the duplicity and serve FB's needs more than the iOS customer. In other words, FB wants Apple to cooperate and make personalized ads a dark pattern and hidden default -- instead of it being out in the open and transparent as a customer choice.
I'm not against advertisement. I sometimes even pay to see advertisements. (E.g., when I pay for a ticket to a Home & Garden show at a convention center, I'm paying to have booth exhibitors "advertise" their new products to me.)
It's ok for Facebook to serve ads. They should do it in a more transparent way and this iOS 14 change to explicit IDFA is more consumer friendly and ethical.
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#28It’s interesting that the ad text avoids stating what the bad thing that Apple is doing: requiring apps to ask users for permission.
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#29I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…
Thank you for the well written comment. You gave me a new perspective that changed my viewpoint.
Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads
#30I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…
To play the devil's advocate, most small business in my area of Europe(bars, cafes, bands, jazz/rock halls, shops, restaurants and even dentists) rely on Facebook for reaching out to their customers or audience, organizing and advertising events and even for customer support via Facebook Messenger to the point where their Facebook page has replaced their main website as it's more alive since it's easier for their sta…
Maybe it’s because Facebook has killed anyone’s desire to check out a website, penalizing those that don’t have an entry on the platform?