21–30 of 65 posts
In fact, maybe that's what they wanted all those donations for...
You shouldn’t put your ads next to sub-par content. We will not make content unless we have an expert. Demand Media will make content if someone will take $10 I don't relish paying people for what are essentially search clicks that in an ideal world I would have outranked them for, but the alternative is not paying and getting no sale. Case in point: I paid $100 for ads on eHow in January alone. (Of which something l…
We have been moving all of our content to a higher standard:
1. video 2. an EXPERT in the video with credentials 3. quality Q&A (with some paid folks answers questions... that we don't really promote)
best jason
You shouldn’t put your ads next to sub-par content. We will not make content unless we have an expert. Demand Media will make content if someone will take $10 I don't relish paying people for what are essentially search clicks that in an ideal world I would have outranked them for, but the alternative is not paying and getting no sale. Case in point: I paid $100 for ads on eHow in January alone. (Of which something l…
maybe he wants a truce because he's losing?
I can't help but enjoy watching this guy operate. He's an odd combo of smart, aggressive, shameless, and transparent. Seems to me he realized eHow is an unstoppable SEO machine and decided to positior, err, "pivot" against them. He really belongs in politics, not tech.
You are correct that our only option against ehow making hundreds of thousands of low-quality pages a month is to point out vocally that our higher-quality pages and videos are outranked in search engines.
This is a risky strategy because any time we screw up--and obviously that will happen--we will get attacked brutally.... and we should!
My instructions to my team is to make a page better than the top three in Google and bing. IF we don't beet them in the search rankings we will bang a drum until someone listens!!!
It is going to be fun to see if this works.
Boy am I in trouble over this one. :-)
Honestly, Jason, this is the only time I've found myself agreeing with you. Mahalo was a low SNR, spam-driven, visually abhorrent, search-result-polluting pile of useless self-referential scraped-off-wikipedia bullshit that I wanted to burn to the ground so badly that I wrote code to excise it from search results before its inchoate content managed to scream dimly from somewhere below two folds worth of weight loss a…
Frankly, I think we got caught up in the races with content farms like Demand Media too much. You can't create thousands of articles a day and expect quality--it's impossible!!!
So, we move to dozens to maybe 200 pages a day... but we do it with quality and hope for the best.
The good news is we broken even last year and have a ton of money in the bank. We are going to ramp up our burn and try to make a LOT of high-quality videos.
You can see them here: http://www.youtube.com/mahalocallofduty http://www.youtube.com/mahalopiano http://www.youtube.com/mahalodotcom http://www.youtube.com/mahalomath http://www.youtube.com/mahalocooking
These videos are getting better and better... I'd say most are 6-9 out of 10. Every month we should add a half point to our average. That means by the summer we should only publish stuff that's an "eight or better."
We are going to build a wide, commercial version of the Kahn Academy.
"Help, I was trying to salt the soup and it got oversalted! The best solution is to ask everyone else to stop salting it, too!"
I think wikipedia could kill this whole circus if they started a 'casualpedia' spinoff/superset that allowed people to contribute content beyond strictly encyclopaedic articles - and still without the advertising. In fact, maybe that's what they wanted all those donations for...
I think wikipedia could kill this whole circus if they started a 'casualpedia' spinoff/superset that allowed people to contribute content beyond strictly encyclopaedic articles - and still without the advertising. In fact, maybe that's what they wanted all those donations for...
"Help, I was trying to salt the soup and it got oversalted! The best solution is to ask everyone else to stop salting it, too!"
Well... Yes. If the soup is shared by two billion people, and a few of them are dropping tens of thousands of tons of salt a day, I think one can be forgiven for asking them to quit. Nor do I see anything wrong with one of them realizing what they're doing, stopping, and asking other people to stop too.