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Borders stalls book payments, doubts survival in e-book era

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Re: Borders stalls book payments, doubts survival in e-book era

#21
I was just telling my wife this morning that the book business has changed radically -- there's been a seismic shift in the last year.

I don't see how the brick-and-mortar guys are going to do it. Even if you charged more and offered a high-touch experience, folks will just come in, browse the books, then scan them on their iPhone and buy them on the net.

Ebooks throws an even bigger monkey wrench into the works.

Major changes are coming.

Re: Borders stalls book payments, doubts survival in e-book era

#22
post #17

The problem is that bookstores charge too much money. Borders will sell my book for $49 when it comes out, whereas you can preorder it from Amazon for around $22 which is about what it costs to buy the ebook copy right from the publisher. Then my book won't sell because it's too expensive, so we'll have to buy it back from Borders and I'll get charged against my royalties for a "return". It's not e-books, it's that t…

There's the additional problem that a traditional book store has huge advantage in selling limited edition signed copies of books, which I've seen in local book stores many times, but I've yet to see in a big name book store.

I remember seeing a Charles Stross book selling for around $50 signed. I saw a signed Nights Dawn Trilogy for what would have been $400... all used books.

I wanted to ask what the signed (second edition IIRC) copy of The Colour of Magic was going for, but I didn't dare as it was locked up behind the counter and I knew I'd want it!

Re: Borders stalls book payments, doubts survival in e-book era

#23
post #17

The problem is that bookstores charge too much money. Borders will sell my book for $49 when it comes out, whereas you can preorder it from Amazon for around $22 which is about what it costs to buy the ebook copy right from the publisher. Then my book won't sell because it's too expensive, so we'll have to buy it back from Borders and I'll get charged against my royalties for a "return". It's not e-books, it's that t…

> The problem is that bookstores charge too much money.

What exactly do you expect them to do? Do you have any idea of the overhead of running a bookstore? It's easy to say that Borders should match Amazon's price, but if you take one look at an Amazon fulfillment center, you'll see a gap that simply can't be closed.

Re: Borders stalls book payments, doubts survival in e-book era

#24
post #19

Earlier quoted context omitted.

Admission fees? Retail stores are increasingly losing to online services, so the brick-and-mortars might have to focus on the experience of being in a bookstore. For more on this idea, The Experience Economy is a good read. (Skip everything but the first 2-3 chapters. After that, it gets redundant and a little weird at the end.) http://www.amazon.com/Experience-Economy-Theater-Every-Busin...

I think setting up cafes in book stores is the model a lot of them use.

But cafes aren't really selling books -- they're selling coffee and cookies. A lot of people seem to just hang out in book stores, without buying anything, so I really wonder if the cafe business model will work out long-term.

Re: Borders stalls book payments, doubts survival in e-book era

#25

I was just telling my wife this morning that the book business has changed radically -- there's been a seismic shift in the last year. I don't see how the brick-and-mortar guys are going to do it. Even if you charged more and offered a high-touch experience, folks will just come in, browse the books, then scan them on their iPhone and buy them on the net. Ebooks throws an even bigger monkey wrench into the works. Maj…

Some bricks and mortar stores are doing fine, the local shops that stock local books and local authors and sell used books are doing great. Amazon gives them a global market for their used stock.

The chains that campaigned against net price agreements and talked about business and not being sentimental are no complaining about ebooks, Amazon and supermarkets - well tough

Re: Borders stalls book payments, doubts survival in e-book era

#26
I haven't bought a book in a store since probably 1999. I remember buying from bookpool.com when they were around and had the cheapest tech books.

Recently Amazon has basically dominated this market and has eaten the B&M stores lunches, as far as I am concerned. The best thing Amazon ever did was launch the ratings and reviews and get tons of people to add valuable content to their site and augment the one huge disadvantage they had over B&M; you can't tell if the book was any good. I find the ratings and reviews are as valuable, if not more, than me briefly looking through the book myself.

Now, I don't think ebooks have much to do with this at all as I don't see ebooks selling nearly as well as people think they will sell. I personally hate reading in that format and will continue to buy books to read as I find the experience much more enjoyable and maintainable. Thinks like Safari online are just AWFUL ways to consume material, IMO. The only reason I have ebooks is if I travel and want to have something to read on my iPad instead of carrying 4-6 books with me.

Oh yeah, and don't get me started on the price of most technical ebooks!

All in all...B&M stores like Borders are dying b/c they couldn't or wouldn't adapt in the face of someone like Amazon who is better at the modern game than they are. This is very much like Netflix v Blockbuster...

Re: Borders stalls book payments, doubts survival in e-book era

#27
The Barnes and Noble I used to go to all the time in Manhattan will be closing January 3rd. It's really sad. The economics are fairly straightforward: physical stores cannot compete with the internet for goods sold. However, I'd only buy something on perhaps one-fifth of my visits. What they really had was an atmosphere, and the coffeeshop / bookstore experience is something Amazon can never sell.

They need to make a pivot into selling an experience, which is obviously harder to monetize than sold goods. But it's certainly possible (see: Starbucks) and it's something a lot of people are willing to pay for.

Re: Borders stalls book payments, doubts survival in e-book era

#30
post #17

The problem is that bookstores charge too much money. Borders will sell my book for $49 when it comes out, whereas you can preorder it from Amazon for around $22 which is about what it costs to buy the ebook copy right from the publisher. Then my book won't sell because it's too expensive, so we'll have to buy it back from Borders and I'll get charged against my royalties for a "return". It's not e-books, it's that t…

> The problem is that bookstores charge too much money. What exactly do you expect them to do? Do you have any idea of the overhead of running a bookstore? It's easy to say that Borders should match Amazon's price, but if you take one look at an Amazon fulfillment center, you'll see a gap that simply can't be closed.

What exactly do you expect them to do? Do you have any idea of the overhead of running a bookstore?

I suppose he expects them to go out of business. The cost of operating a bookstore is irrelevant to the buyer - if the overhead is such that they can't either compete on price or otherwise differentiate their product or experience to justify the cost difference, then abandoning the business model seems like the only choice.

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