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Most of those things are easy to do and easy to copy. But how do you find private label suppliers for 1000+ products, how do you know how to define great products, how do you verify that, and do you still manage prices low ? That's a key skill aldi acquired over decades, and it's really hard to copy.
What are the tangible differences, which one do you prefer?
Wow i didn't know that Aldi was in the US. Aldi and lidl keep opening stores like crazy in Europe, there must be like 15 of them in my city in France. They are great on price, and the high end product are actually nice. But the rest is just average, and the cheese is really low quality (for french standard i mean) . The most annoying thing is that i can never find all the things i need. I just shop there for the basi…
How similar is Aldi and Lidl? There is only Lidl here where I live. They seem very similar conceptually. What are the tangible differences, which one do you prefer?
IMO, what Aldi succeeds in is doing more with less. Aldi's aisles, stores, and product ranges are smaller compared to big grocery stores. However, Aldi leverages a 'curated assortment' of products to offer good quality items at a lower price than other grocery stores. There's also 1 "Aldi Finds" aisle in the stores which seems like it's to beta test potential items or offer short-term deals on limited items (? - just…
So, "Aldi" actually means lots of different things. Two German brothers (Karl and Theo Albrecht) formed ALDI in 1946. In the 60s, they split the company in two, resulting in Aldi Nord (Theo) and Aldi Süd (Karl). In the '90s, the brothers retired as CEOs and transferred ownership to family trusts. The companies operate in different geographical areas. Originally, the brothers split across the Rhine, but now Aldi Süd i…