After months of work I've launched my startup. Any critiques?

Business critique:

My advice would be to concentrate on the SME market, to sell into the enterprise market requires sales people and a much higher price.

You could target your enterprise product to freelance recruiters though.

Also if you're going for small companies it might also be worth offering pricing on a per-job rather than time basis.

Also my gut feeling is that the pricing is wrong, talk to your customers and find out how much they save by using your product and use that as the basis of your pricing.

Website critique:

The features list looks a bit of a mess, rather than talking about features (of your product) talk about the benefits (to your users). Accepting CVs in JPG format might be a feature for you product, it's not a benefit to your end user though.

The features list should describe how you fix the pain-points the user is currently experiencing.

The idea of allowing HR to post job vacancies without having to involve IT for every update is good.

However, this isn't a problem the IT department are likely to search for, and this isn't the type of thing TechCrunch is going to be buzzing about.

I'm guessing your business model is predicated on a self service solution where people click on your Google ads and sign up. I don't think this will work well for you.

I'd increase your pricing to $xxx/mo upwards, and make cold calls all day to HR departments pitching them a cheap and easy solution that will help them post ads without involving IT to constantly push new HTML to their website for each job.

You won't be selling the HR department in isolation. On your sales call, you need to convince them it's a good idea and to arrange a follow-up call to get the person that manages their website into that call. Only if both HR and IT are convinced will you achieve a sale.

If this model works, hire more sales staff to pump up sales volume.

the name... drop a job? drop the application? also, it's too similar to dropbox.

something like jobqueue sounds better to me.

but, now, it's probably too late for this.

One competitor: http://www.jobscore.com/

This is a good niche to be in. Like some of the other comments mentioned, I would target technical recruiters and hiring managers since their the ones whose lives you're trying to make easier.

1) No about page? Who is Dropjobs, LLC? The about page is one of the first things I look for when dealing with a company I've never heard of. See http://www.readwriteweb.com/start/2010/08/what-does-your-abo... for some thoughts on what to include. I am basically just looking to connect the company to something - otherwise you are just another faceless internet page and I tend not to trust those.

2) FAQ link does nothing for me on Chrome. I don't care if anyone has actually asked the questions - but several popped into my head while looking at this page. (What do you mean by "X Jobs" - do you count open positions or just posted? If I post a job in one month does it count against next months quota? How do I post jobs? How do I review resumes? How do I select a resume for interviewing? Am I always billed or only when I have positions posted?)

3) I am also in the "Where is the demo page" category.