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Google transferred ownership of Duck.com to DuckDuckGo

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Re: Google transferred ownership of Duck.com to DuckDuckGo

#21
post #2

Might be a nice step towards rebranding for a bigger audience? I use DDG as a default search engine, but the name doesn't roll off the tongue nicely at all... Edit: It doesn't roll of my fingers either, I didn't even type out the full name...

I love DuckDuckGo and use it on all my devices, but, WOW what a horrible name/branding. What were they thinking?

Every time I mention/recommend it to someone the response is always a blank stare followed by something along the lines of “I would never use that if only to avoid that horrible name / brand URL”. And I can’t say I blame them.

Re: Google transferred ownership of Duck.com to DuckDuckGo

#22

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

It’s definitely a “you need to know in advance” rather than an easily discoverable feature, but they do own ddg.gg.

Re: Google transferred ownership of Duck.com to DuckDuckGo

#23

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

[deleted]

Re: Google transferred ownership of Duck.com to DuckDuckGo

#24

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

Tangential to your point (.com is far more widely recognized) ddg.gg is what I use because it is so much easier.

Re: Google transferred ownership of Duck.com to DuckDuckGo

#25
post #8

Interestingly transferred, not bought. Does Google buying DDG at this point make sense? Given their stance on privacy, it would allow Google control of the narrative..

DuckDuckGo's main selling point [0] is the fact that it doesn't track and collect ad-targetable data on users unlike Google. The hypothetical acquisition is therefore nonsensical.

[0] https://donttrack.us

Re: Google transferred ownership of Duck.com to DuckDuckGo

#26

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

They already have ddg.gg which is even easier to input. Not that owning ddg.com as well would be a bad thing, though.

"ddg.gg" is quite awkward if you ask me... or am I the only one who finds repeated letters harder to type than alternating ones?

Re: Google transferred ownership of Duck.com to DuckDuckGo

#27
post #22

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

It’s definitely a “you need to know in advance” rather than an easily discoverable feature, but they do own ddg.gg.

also ddg.co

Re: Google transferred ownership of Duck.com to DuckDuckGo

#28
post #24

Though this is a good move, DuckDuckGo should really try and work toward taking ownership of http://ddg.com . With the 'D' and 'G' key separated by just one key in between on a standard QWERTY keyboard, this should really make it exponentially easier to get to DuckDuckGo's homepage.

Tangential to your point (.com is far more widely recognized) ddg.gg is what I use because it is so much easier.

Even practical, since in browsers you can type "ddg" and press ctrl-enter and have it do the .com for you. I've found it's easier to just make ddg my default search engine though ;)

Re: Google transferred ownership of Duck.com to DuckDuckGo

#29
post #12

This is cool and I hope it leads to a rebranding. While I like DDG a lot, the name has always felt off-putting to me. I'd much rather say "I'll just search Google" than "I'll just search DuckDuckGo." Does an extra syllable really cause that much additional friction?

Also, rather than saying “Google it” maybe we can now say “Duck it”.

Duuckle it!

Re: Google transferred ownership of Duck.com to DuckDuckGo

#30
post #10

No mention of a sale? That seems so strange. I cant think of any other times that a business has given charity to a direct competitor like this.

I wonder if Google wants them around so that they can point to them as a competitor when anti-trust suits come up in court.
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