> ...not a pattern of behavior.
It's actually far worse than just a "pattern of behavior", it is how United and other airlines (mostly US, but rest of the world is catching on) have deliberately structured their enterprise and the entire customer experience.
Everything revolves around "privilege". Even 20 years ago, this used to be bad. On most European airlines' flights, you just waited at the gate until your flight was called, then got in line (with some minor prioritization) then flew.
Whenever I had the misfortune of flying United (an ever rarer occasion as I wizened up to the situation and later to "codeshare" flights), half the gate was at the counter, jockeying for perks and arguing status and privilege.
This has apparently now been codified with (last I checked) 6 separate cattle lanes for boarding. Also, when I was booked on United business (a mistake), the flight attendants apparently had to try to find certain "special" elite passengers and suck up to them, in order to get little "stars" on their cards. How utterly demeaning!
Again, the US has been on the frontier of this deplorable trend, but the rest of the world is catching up, with Heathrow being the first airport I've seen with separate security lines for first class passengers. Munich caught up a little later.
To me, it looks like the airlines in general (and it looks like United in particular) are so embedded in this completely artificial conception of segregating their passengers by privilege, that results like the ones we are seeing are not anomalies and not even outliers, but the logical and maybe even unescapable consequences.
Dear Airlines: I just want to get from A to B. I don't care the slightest bit about your weird privilege system, and your efforts of forcing me to care by making "non-privileged" travel hellish just make me consider alternatives including not flying, but certainly not flying with your airline.
Oh, and it doesn't have to be that way. Quite a few years ago I was on a multi-legged Star Alliance trip, with several legs across the US getting me from Maui to a Lufthansa flight out of JFK. The penultimate stopover was Chicago, but the United flight coming in to Chicago was late and the United flight leaving didn't wait for me. I tried the United counter, but for the longest time there was simply no-one there, and when someone showed up they told me it wasn't their problem. ??
Desperate, I searched a bit and found a Lufthansa hotline. After I told my sob-story, the operator said "Oh, you're in Chicago, why do you need to go to JFK? We have a flight leaving Chicago in 3 hours, let me just rebook you on that" Said, done. It was a normal economy ticket.
Service.
Update: Check out https://thepointsguy.com/2016/04/top-perks-united-global-ser... This is a thing?!?