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Snapchat reportedly hit 160M daily users and $400M revenue in 2016

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Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#21

Should I be experiencing FOMO over Snapchat? Is Snapchat one of those things you only get into if all of your friends are doing it? (like, say heroin for example)

I once read this article: https://www.buzzfeed.com/benrosen/how-to-snapchat-like-the-t...

which didn't make me feel that I was missing out on anything.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#22
post #5
post #4

20% per year is not impressing to be honest. Don't get me wrong, I admire them as a company, but the grow rate is too slow, to compete with top social platforms.

Better a company that generates revenue than one that uses all it's money on growth and has billions $ negative. I hate this idea of a growth rate being "too slow", all it does is encourage monopolisation which is bad for people. Edit: spelling

Snapchat doesn't have earnings (they lost $514 million dollars in 2016) so they really need to demonstrate ongoing growth in either number of users or revenue per user.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#23

Should I be experiencing FOMO over Snapchat? Is Snapchat one of those things you only get into if all of your friends are doing it? (like, say heroin for example)

I once read this article: https://www.buzzfeed.com/benrosen/how-to-snapchat-like-the-t... which didn't make me feel that I was missing out on anything.

Or perhaps I should say I know I'm missing out on something but I'm glad I'm missing out.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#24

Should I be experiencing FOMO over Snapchat? Is Snapchat one of those things you only get into if all of your friends are doing it? (like, say heroin for example)

as another non-snapchat user, i feel it's like the quote "The only winning move is not to play"

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#25

Should I be experiencing FOMO over Snapchat? Is Snapchat one of those things you only get into if all of your friends are doing it? (like, say heroin for example)

There is nothing wrong with trying out Snapchat. Download the app.

As far as I know, there is no people discovery on Snapchat. To find people to add (so you can receive their snaps – or video messages), go on Instagram and check out user profiles. Snapchat users post their Snapchat usernames everywhere.

Familiarize yourself with the UI. It is quite confusing until you have a mental image of how the screens are linked so you know where you can swipe in which direction to get to the next screen.

From what I can see, Snapchat is dominated by teenagers. Everyone has an account, even if they don’t post, just to watch other people’s videos. The stuff is very mundane and gets boring fast if you are not actually friends with the people who post. There is a lot of posing and trying to look pretty. After a few weeks I deleted the app.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#27
post #26

I've been hearing they are losing a lot of users to Instagram, since the latter basically copied the best features of Snapchat. Anyone has any opinion on the topic?

IG is definitely ramping up features to compete. But I have a weird feeling that it's going to end up being a camel. Snapchat on the other hand, is being too selective with their advertising channels. They require ridiculously expensive contracts that reflect the way TV ads are sold. What really bothers me is that the stories are too short and I cant produce content and publish it there.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#28
post #10

Earlier quoted context omitted.

Most people between the ages of 10-30 have been conditioned to pull out their phone during the slightest feeling of boredom, awkwardness, loneliness, or of course notification noise / buzz. It then becomes a question of which App gets opened first which usually is decided by the amount of 'reward' generated by the action. I can only speak to my demo, but the order is usually: Tier 1: * Text messaging * Snapchat Tier…

If I pull out my phone I go right to HN, or the current book I'm reading. I'm definitely old now...

I think 27 is old for HN, so I'm right there with ya. The tinder and snapchat generation blew right by me. I still use twitter and instagram, but I don't immediately reach for them. I typically go to HN, an article, or another piece of reading material when I'm bored.

Re: Snapchat reportedly hit 160M daily users and $400M revenue in 2016

#29

Should I be experiencing FOMO over Snapchat? Is Snapchat one of those things you only get into if all of your friends are doing it? (like, say heroin for example)

If you don't have anyone else from your good friends using it, there's no point to have it yourself.

If you do, it can be a lot of fun and you don't have to worry about polluting your camera roll or your long-term social media footprint.

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