Earlier quoted context omitted.
This is why clothing is branded. You can make a T shirt with 'Hello World' on it and anyone can copy that, with a different font not even being necessary. However, if you don't go for the 'Hello World' and have your brand name on the T shirt then anyone copying it will have some lawyers to deal with (potentially). Therefore the only things you can sell in fashion retail that are not going to be blatantly ripped off a…
As an artist who is friends with people who've had their work ripped off by companies like Zara, I can assure you that we would rather be ignored. I'm sure out on the street, you'd rather be left alone than be mugged because you have a nice looking watch.
Few do it for its own sake in anonymity (though there have been a few).
As an aside, there are many amateur photographers who don't care about the money because for them it's a hobby and put stuff up as CC and some professional photographers hate that because agencies will use a CC instead of paying for a commissioned work (depending on use and license).
So, basically, it's akin to when you liked a music artist but didn't want them to become famous so you could keep the artist to your cool circle of friends but of course the artists wanted to become better known so they could actually make some money to cover the bills and then you got to call them sell-out and poseurs.