Earlier quoted context omitted.
>It looks like they gave him full credit for this. Unless he was selling access to this blog post, I'm not sure why this is an issue. Perhaps you missed the quite important point that Ajaxian was using this post to drive traffic to their site effectively and selling advertisements based on its, and not their own, merits? They're not just linking to something and showing it to their users, they're getting his paid-for…
They promoted him. They showed the same content he did, plus a strong endorsement, minus some of the bandwidth costs. And he's mad that they might have earned a few dollars from their ads?
It wasn't: Ajaxian.bw--; Cortes.bw.noop
It was: Ajaxian.bw -= cost; Cortes.bw += cost