That “Don’t Insure Me” option hidden in the middle of a country list is pure evil. I’m used to seeing dark patterns everywhere but that’s a first for me. From where I stand, it’s not fair to charge the hell out of people who fall for these tricks while giving steep discounts to the ones who don’t. Maybe there’s a “fool me once” aspect to Ryanair’s shenanigans, so at least their impact might be limited somehow.
I have no sympathy, and even less respect, for people who choose to fly with Ryanair and then complain about these patterns. After 32 years of Ryanair in its current incarnation nobody can claim naivety. Dance with the devil and he pipes the tune.
It used to be pretty easy going if you just paid up for everything you need. I preferred it over the traditional Airlines because with them you have to suffer first before you build enough points for fast boarding etc. With Ryanair you could just pay and if you did you would be given no hassle by the staff. Even onboard food and drink prices were pretty ok.
But recently they've reduced the carryon bag to unusable proportions and their staff is ever ruder and pushy.