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Voltswagen of America

media.vw.com

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Re: Voltswagen of America

#193

Earlier quoted context omitted.

Mistake? Look at all the coverage they are getting when they would otherwise be lost in a crowd.

Maybe they grew tired of Americans pronouncing it wrong (most V are still pronounced as F, Vettel, Volkswagen etc.) ;-) Edit: This German apologizes for an attempt at a humorous / sarcastic comment and will revert to work-machine state at once. Beep boop.

"Americans" here referring to Volkswagen USA's marketing department, rather than customers?

https://youtu.be/kkdmz0XRrS4?t=26

Re: Voltswagen of America

#195

Please tell me someone in marketing released the Apr 1 press release a bit too soon?

The same thought crossed my mind. Then I thought - could they have done this now to gauge feedback, stick with it if it works, and write it off as an April fools joke if there's too much backlash? That feels like the next level of chess here :)

Re: Voltswagen of America

#197
post #149

Earlier quoted context omitted.

NEFZ was unrealistic so we better introduce WLTP, which is even more unrealistic. Cool.

According to Wikipedia ratings under WLTP are much lower than under NEDC so your comment doesn't seem to make a ton of sense to me. https://en.wikipedia.org/wiki/Worldwide_Harmonised_Light_Veh...

Remember how i said "unrealistic" and not "lower"? WLTP is a rather unrealistic way to determine fuel consumption or energy usage on cars. If you look at sites which collect fuel usage for cars you often times see fuel usages considerably higher than what WLTP defines. Especially if it's a PHEV since WLTP expects a full battery all the time. Under 2L/100km for a 2 ton SUV is not realistic by any stretch of the imagination. The numbers on https://www.spritmonitor.de/ for example seem to allign more with EPA in my experience.

Re: Voltswagen of America

#198
post #67

Earlier quoted context omitted.

https://www.theverge.com/2021/3/30/22357166/volkswagen-name-... > The proximity of the name change to April Fool’s Day initially raised suspicions that it was just a joke. But VW insists that it’s a real thing, so here we are.

Until companies insistence that this the real thing becomes itself part of the joke.

Maybe the most brilliant time to rebrand; always have that "it was really just a joke" line to fall back on.

Re: Voltswagen of America

#199

Earlier quoted context omitted.

Americans are pronouncing it perfectly correctly as most of us speak English and not German.

It is respectful to at least attempt to pronounce names from different cultures. In many cases, I totally understand it is difficult. In those cases, an attempt is great. In this case, the syllable F exists in Latin and I don't see why it. I must say, I have seen many many times a lack of interest to even attempt to pronounce of even write a name properly. One example which comes to my mind is Ghandi instead of Gandh…

Funny enough in my native language (portuguese), the h have no meaning on both cases.

Re: Voltswagen of America

#200
If this isn't a joke, it actually does make sense. Easier to pronounce in english. Means electric car... the growth category. Why not?

"Volkswagen" is big enough that the name just means the company/product. But, it isn't really good brand name for an anglo market. You either can't pronounce it, or the literal connotation makes you a little uncomfortable.

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