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Amazon Fire Phone

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181–190 of 429 posts

Re: Amazon Fire Phone

#181
Weeee it a phone... like any other, but with it's own currency (Amazon coins) so I don't know the value of anything.

If Amazon build a phone that they believe is better than other smart phone on the market, wonderful, I hope they sell a bunch of the an make a profit. Honestly though: It's a smart phone like any other, but with a gimmicky feature and similarly priced (over-priced).

Re: Amazon Fire Phone

#183

The market positioning here seems very un-Amazon. "Your margin is my opportunity" is probably my favorite Bezosism. Given that perspective and Apple's very cushy margins, I expected Amazon not to approach the market with an expensive phone packed with new features, but to approach the market from the bottom, with a good phone that is free or nearly free. The problem, of course, is that Google seems to have that segme…

Why does this seem to be targeted at Android? If anything, I would say the price differential between this and good android phones reflects that it might be more an iphone competitor if anything, and so it seems to be more targeted at Apple.

My thinking (often flawed) is that as an iPhone user, if I could buy an iPhone or a Fire Phone for the same price, there's no way I'm going with a Fire Phone just for one of these features.

If, however, I was an Android user, I would consider buying the Fire Phone as a replacement device, along with similar phones like the Samsung Galaxy.

You can sum up Google and Apple's market positioning in a tweet if you wanted. (Apple: premium phones, premium prices. Google: give away the software, monetize the search.) Amazon's positioning here is more vague, or perhaps nuanced.

Re: Amazon Fire Phone

#184
post #75

Earlier quoted context omitted.

AT&T made significant changes to their plans earlier this year, so buying a 2-year contract from them is now a terrible idea. You're much better using their installment plan or just paying full price for the phone.

Is there a place I can see these plan changes?

https://www.att.com/shop/wireless/data-plans.html#fbid=GgQnk...

Scroll down to family plans. Now a new line just costs $15 if its a phone not on a contract. Else its $40

Re: Amazon Fire Phone

#185
From the "About Fire Phone" video:

"It's almost like the world is a hyperlink."

That right there is gold! That is UX victory and low friction for users in a nutshell.

Re: Amazon Fire Phone

#186

The market positioning here seems very un-Amazon. "Your margin is my opportunity" is probably my favorite Bezosism. Given that perspective and Apple's very cushy margins, I expected Amazon not to approach the market with an expensive phone packed with new features, but to approach the market from the bottom, with a good phone that is free or nearly free. The problem, of course, is that Google seems to have that segme…

Maybe the reason amazon prices that way, is that it's really expensive ?

It seems that the most expensive thing here would be the mayday service. And maybe it's the killer feature here?

One big reason why seniors buy the iphone is that there are classes in the apple store which help them learn to use the device and overcome their fear of tech.So mayday could work well for that segment.

Also, many tech people hate coming home after work and doing tech support for their family. They could have a strong influence on their family members phone purchase decision.

And i'm sure amazon has got data from their mayday on tablet to estimate the value of mayday.

Re: Amazon Fire Phone

#187

Earlier quoted context omitted.

Aka the MitM browser. http://nakedsecurity.sophos.com/2011/09/28/amazon-kindle-fir...

Or you can uncheck the "Accelerate page loading" checkbox.

How many consumers do you honestly expect to know, recognize, and understand?

I can tell you from experience 0 of the ones I've encountered outside the IT/Startup space were aware of that is what it does.

Re: Amazon Fire Phone

#188
post #59

The compelling feature on this phone everyone's missing: Let's say you have to browse through a bunch of stuff on your phone. The very moment you start doing this, you have a problem: There's a #%&! finger covering up the screen now! The idea behind this phone is simple: All browsing of information is done by tilting the screen, leaving the display completely unobstructed... sure, other phones have tried to do this b…

There's a #%&! finger covering up the screen now!

Forgive me, but this was the first thing I thought of. (A collection of clips from television commercials for as-seen-on-tv gadgets, showing helpless ordinary people trying to do things like slice tomatoes, etc…)

https://www.youtube.com/watch?v=08xQLGWTSag

Re: Amazon Fire Phone

#190
post #177

The market positioning here seems very un-Amazon. "Your margin is my opportunity" is probably my favorite Bezosism. Given that perspective and Apple's very cushy margins, I expected Amazon not to approach the market with an expensive phone packed with new features, but to approach the market from the bottom, with a good phone that is free or nearly free. The problem, of course, is that Google seems to have that segme…

I agree. At a pure product level this isn't competitive with an iPhone. It's exclusive to ATT and apparently only available in the US but still priced to compete with the iPhone. They should have done something with sponsored data or subsidized it heavily for Prime customers, but as it stands this isn't a compelling offering in the market.

I agree with you here; I was really surprised by the price tag, considering that over the course of a 2-year contract you're on the hook for another $200 worth of prime membership to get the most out of the features. I'm already on the edge of cancelling my Prime membership because of the problems with "2-day" shipping turning in to "3-5 day" shipping thanks to UPS Surepost being complete garbage, and I already have an Amazon Music player app on my phone. When I saw the price my enthusiasm dissipated completely.

The sci-fi firefly stuff is cool and very tempting, but I don't have a strong use case for it and it's not going to drag me out of my current phone ecosystem at that price point.

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