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Micron Announces Exit from Crucial Consumer Business

investors.micron.com

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Re: Micron Announces Exit from Crucial Consumer Business

#181

Earlier quoted context omitted.

I also hope its just a blip, but I don't actually think it is. The democratization of technology was something that had the power to break down class barriers. Anyone could go get cheap, off the shelf hardware, a book, and write useful software & sell it. It became a way to take back the means of production. Computing being accessible and affordable for everyone = working class power. That is why its backsliding. Tho…

> Those in power want the opposite, they want to keep control. So we don't get to have open devices, we get pushed to thin clients & locked boot loaders While it's undeniable that MAFIAA et al have been heavily lobbying for that crap... the problem is, there are lots of bad actors out there as well. I 'member the 00s/10s, I made good money cleaning up people's computers after they fell for the wrong porn or warez sit…

Is this not just "with freedom comes responsibility" applied to technology? Often the freedom to do something means that, when given that sovereignty and missing the requisite experience, that means you also end up with the freedom to harm yourself (whether through a misunderstanding of a danger or just simple error.)

Do we want to accept that as a potential consequence, or have someone else choose for us what consequences we are allowed to accept?

Re: Micron Announces Exit from Crucial Consumer Business

#182
post #176

Earlier quoted context omitted.

Not my experience. I've been able to go to a local store to buy PC components for more than 35 years now and last did to upgrade the RAM in the laptop to be eligible for Win11. Online only was not cheaper and local store had it available same day. Local store does have online presence and is a chain tho. Mouse replacement on a weekend coz old one broke same story (button smashed in and not usable at all any longer).…

I'm curious where you live. Anecdotally, this is the opposite to the experience of everyone I know.

I'm not the parent poster, but in my experience it depends on the location. I live in the Bay Area. We had Fry's Electronics before it closed, and when Fry's closed I shifted to Central Computers. We finally have a Micro Center in Santa Clara now! I find Central Computers and Micro Center to have reasonable prices that are competitive with online stores. However, it can sometimes be a difficult drive through traffic getting to these stores, and so it's often more convenient for me to order something online. I've had nothing but good experiences shopping from Newegg.

When I was an undergrad at Cal Poly San Luis Obispo 20 years ago, I relied heavily on Newegg, since there were no large electronics stores in San Luis Obispo back then for computer enthusiasts. Best Buy today has come a long way and is now a great place for PC enthusiasts, but this wasn't the case 20 years ago; it had much more of a consumer electronics focus back then. Four years ago I was visiting Cal Poly friends in Santa Maria; we were building my PC together. I bought the wrong power supply online, and so we ended up going to Best Buy in Santa Maria, where I was able to find the correct power supply for a good price!

Even with Best Buy's improved selection, nothing beats Micro Center in either Silicon Valley or Irvine, but if you're in neither location and Best Buy doesn't stock what you need, then you have to order online.

As much as I love Micro Center, though, nothing beats Yodobashi Camera in Akihabara, Tokyo. That store is electronics heaven, at least for new components. For used components, I peruse Akihabara's alleys, which are filled with small shops specializing in used and retro gear.

Re: Micron Announces Exit from Crucial Consumer Business

#183
It was 2017 that I decided to go all in ensuring that my main work computers were built from parts sourced via the local Micro Center. The real eye-opening situation is even if I have a top line most expensive MacBook Pro or most expensive Dell laptop with full warranty, the truth is anytime there was a hardware issue which happened every 2 to 3 years it would destroy a day or more of work. you cannot have it fixed and returned to you the same day being able to have more redundancy in the ability to source individual parts locally is a gigantic financial benefit when you’re livelihood depends on a working high-performance systems as a high-end consultant. I also ensure that I have two laptops capable of running my work though neither perform as highly as my high-end gaming class workstation.

Re: Micron Announces Exit from Crucial Consumer Business

#184

I'm sad. I'm a software guy, not much of a hardware expert, so please bear with me if I"m too pessimistic. However, I feel that if trends like this continue, it might be the end of enthusiast-level personal computing as we know it. No more being able to head down to the electronics store and purchase RAM, motherboards, processors, GPUs, storage, and other components. We're going to be limited to locked-down terminals…

It’s never been easier to be a hobbyist or a small electronics company. Honestly I don’t know what you’re talking about.

Micron is exiting this business because it’s a commodity. It’s everywhere. There are numerous companies producing parts in this space. Their investments are better spent on other things.

> I wonder if it's possible even for a company to make even 1980s-era electronics without massive capital expenditures? How feasible is it for a small company to manufacture the equivalent of a Motorola 68000 or Intel 386?

I don’t know what your threshold is for massive capital expenditure, but you could get a tapeout for a 68000 clone easier than at any point in history. There are now even takeout services that will let you get a little piece of a shared wafer for experimenting with making your own chips for very low prices. There are even accessible tools available now.

The hobby and small scale situation is better now than at any point in history. I don’t know how anyone can be sad about it unless they’re ignoring reality and only speculating based on the most cynical online takes about how the future is going to do a complete 180.

Re: Micron Announces Exit from Crucial Consumer Business

#186
post #178

I'm sad. I'm a software guy, not much of a hardware expert, so please bear with me if I"m too pessimistic. However, I feel that if trends like this continue, it might be the end of enthusiast-level personal computing as we know it. No more being able to head down to the electronics store and purchase RAM, motherboards, processors, GPUs, storage, and other components. We're going to be limited to locked-down terminals…

I too am very sad. This has been my brand of ram for a long time. I’m also more of a software guy than hardware, but I appreciate being able to have high-performance gaming class systems for my work. It runs circles around much of the stuff my colleagues run, including in deployment in various cloud environments.

[deleted]

Re: Micron Announces Exit from Crucial Consumer Business

#187

> This decision reflects Micron’s commitment to its ongoing portfolio transformation and the resulting alignment of its business to secular, profitable growth vectors in memory and storage. By concentrating on core enterprise and commercial segments, Micron aims to improve long-term business performance and create value for strategic customers as well as stakeholders. What the fuck does "secular" even mean in this co…

>Is there religious DRAM? RAM optimized for TempleOS and Holy-C

If only this were the case.

Re: Micron Announces Exit from Crucial Consumer Business

#188

Earlier quoted context omitted.

Should countries have a upper limit on the ratio of server:client memory supply chain capacity? If no one can buy client hardware to access the cloud, how would cloud providers survive after driving their customers to extinction? It shouldn't be possible for one holding company (OpenAI) to silently buy all available memory wafer capacity from Samsung and SK Hynix, before the rest of civilization even has the opportun…

These suggestions seem to me part of an absurd struggle against basic market economics. This isn’t antitrust because the companies aren’t reselling it to you at a much higher price after cornering the market (cough cough Ticketmaster & scalpers).

> These suggestions seem to me part of an absurd struggle against basic market economics

Perhaps the limited competition caused by 25+ memory manufacturers consolidating down to a 3-member cartel is a sign of market failure. I use "cartel" deservedly, as the RAM manufacturers were found guilty of price-fixing in multiple times in the past.

Re: Micron Announces Exit from Crucial Consumer Business

#189
post #10

Wow. They're not selling off the business, they're totally exiting it. This is a big loss. Crucial offered a supply chain direct from Micron. Most other consumer DRAM sources pass through middlemen, where fake parts and re-labeled rejects can be inserted.

> Most other consumer DRAM sources pass through middlemen, where fake parts and re-labeled rejects can be inserted.

Large DIMM vendors are definitely not buying through middlemen.

Any vendor consuming a lot of RAM chips over a threshold will be negotiating contracts with RAM chip manufacturers. It’s not that hard even at medium scale.

Re: Micron Announces Exit from Crucial Consumer Business

#190
post #10

Wow. They're not selling off the business, they're totally exiting it. This is a big loss. Crucial offered a supply chain direct from Micron. Most other consumer DRAM sources pass through middlemen, where fake parts and re-labeled rejects can be inserted.

Should countries have a upper limit on the ratio of server:client memory supply chain capacity? If no one can buy client hardware to access the cloud, how would cloud providers survive after driving their customers to extinction? It shouldn't be possible for one holding company (OpenAI) to silently buy all available memory wafer capacity from Samsung and SK Hynix, before the rest of civilization even has the opportun…

> Should countries have an upper limit on the ratio of server:client memory supply chain capacity? If no one can buy client hardware to access the cloud, how would cloud providers survive after driving their customers to extinction?

You mean a central planning, command and control economy? There is a lot of history of countries trying these things and they don’t have the outcome you want.

DRAM manufacturing is a global business. If one country starts imposing purchase limits for whatever reason, the DRAM consumers are going to laugh as they move their data centers and operations to another country that doesn’t try to impose their laws on a global market.

> It shouldn't be possible for one holding company (OpenAI) to silently buy all available memory wafer capacity from Samsung and SK Hynix, before the rest of civilization even has the opportunity to make a counteroffer.

Good news: That’s not how markets work. DRAM manufacturers don’t list a price and then let OpenAI buy it all up. Contracts are negotiated. Market prices fluctuate.

No supplier of anything is going to let all of their inventory disappear to one buyer without letting the market have a chance to bid the price higher.

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