Earlier quoted context omitted.
> "Consumers don't tend to like crystallized honey," says Jill Clark, vice president for sales and marketing at Dutch Gold. "It's very funny. In Canada, there's a lot of creamed honey sold, and people are very accustomed to honey crystallizing. Same in Europe. But the U.S. consumer is very used to a liquid product, and as soon as they see those first granules of crystallization, we get the phone calls: 'Something's w…
Are you sure what you believe is unadulterated honey because you are familiar with the taste, is not just adulterated and you are just so accustomed to fake honey that you confuse the two? I say that because basically all the honey I’ve ever bought in a store has always tasted flat and lacked flavor depth that has long made me wonder about its authority compared to known hive honey.
I don’t know if that one is adulterated, or just processed so much that it is all flat and smooth.